Senior Consultant PR / Trade
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About the Role
Senior Consultant PR / Trade โ Dubai, UAE & MENA Region Dubai, United Arab Emirates | Full-time | English required, Arabic preferred Are you passionate about travel, luxury lifestyle, tourism marketing and communication?
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Overview
Senior Consultant PR / Trade โ Dubai, UAE & MENA Region
๐ Dubai, United Arab Emirates \| ๐ Full-time \| ๐ English required, Arabic preferred
Are you passionate about travel, luxury lifestyle, tourism marketing and communication?
Weโre looking for a
Senior Consultant PR / Trade
to join our international team in
Dubai
and support strategic campaigns for leading clients across the tourism, hospitality, lifestyle and destination sectors throughout the UAE and wider MENA region.
The role combines PR, communication and trade marketing responsibilities, with a strong focus on tourism industry relations, market development, stakeholder engagement and business growth.
Expertise Meets Innovation
KLEBER GROUP is a leading consultancy with over 3 decades of experience in tourism development, investment, marketing and communication.
We partner with major public and private clients to promote global destinations and sustainable growth.
Our work spans the travel, luxury, lifestyle, real estate and sustainability sectors.
We deliver 360ยฐ strategies by combining senior expertise with fresh perspectives, covering economic development, brand positioning, marketing, communication and training โ all designed to help our clients thrive in a competitive international market.
Job Summary
As a Senior Consultant PR / Trade, you will spearhead strategic communication and trade marketing initiatives while shaping the visibility, reputation and market positioning of our clients across Dubai, the UAE and the wider MENA region.
This role offers the opportunity to drive innovation, influence industry trends and support the growth trajectory of both our clients and KLEBER GROUP in one of the worldโs most dynamic tourism and lifestyle markets.
You will work across integrated PR, trade and marketing campaigns for destinations, tourism boards, airlines, hospitality brands, luxury travel experiences and institutional stakeholders.
In addition, you will actively support new business development and help identify growth opportunities within your markets.
Pr & Communications
- Develop and implement high-impact PR and communication strategies to enhance brand visibility and market positioning
- Execute integrated communication campaigns across traditional media, digital platforms, social media and events
- Build and maintain strong relationships with media, influencers, tourism stakeholders, government entities and strategic partners across the UAE and MENA region
- Develop compelling press materials, storytelling campaigns, executive interviews and thought leadership content
- Monitor industry trends, competitive landscapes and emerging technologies to identify opportunities for innovation and differentiation
- Represent the company and clients officially at industry events, networking functions and tourism forums
Trade Marketing & Industry Relations
- Provide expert advice to KLEBER GROUP clients on how to approach the UAE and MENA markets in terms of tourism trade relations and destination marketing
- Establish and maintain strong relationships with tour operators, travel agencies, DMCs, airlines, hospitality groups and cooperation partners
- Develop and execute trade marketing concepts, tactical campaigns and reporting structures
- Plan, organise and implement:
- Webinars
- E-learnings
- Customer events
- FAM trips
- Roadshows
- Trade fairs
- Sales missions
- Support destination promotion and trade engagement activities across the region
- Gather market intelligence and provide strategic insights into tourism, aviation, hospitality and MICE developments in the UAE and MENA region
- Oversee campaign reporting, ROI tracking and market performance analysis
Digital & Content Strategy
- Oversee the development and execution of content strategies across PR, trade and digital campaigns
- Align communication messaging with social media visibility and trade marketing objectives
- Use analytics tools and digital platforms to measure campaign impact and optimise performance
- Support localisation and adaptation of content for UAE and regional audiences, ensuring cultural relevance and premium positioning
Client Management & Business Development
- Manage key client accounts with a high level of strategic oversight and service quality
- Present campaign strategies, reports and recommendations confidently to clients and stakeholders
- Ensure financial control and quality of projects under your responsibility, ensuring profitability and operational excellence
- Support pitches, tenders and new business calls for entries
- Identify and develop new business opportunities, partnerships and client relationships within the UAE and MENA markets
- Maintain and expand a strong and meaningful network within the tourism, hospitality and lifestyle industries
Leadership & Team Support
- Provide mentorship and guidance to junior team members, fostering collaboration, innovation and excellence
- Elevate team performance through effective leadership and coaching
- Support cross-market collaboration with international KLEBER GROUP teams
Requirements
- Bachelorโs or masterโs degree in Communication, Marketing, Tourism, Business or a related field
- Minimum 5 years of experience in PR, communication, tourism marketing or trade marketing roles within the travel, tourism or hospitality industry
- Previous consultancy or agency experience is highly valued
- Strong understanding of the UAE tourism, hospitality and media landscape
- Established network within tourism trade, media, hospitality and lifestyle sectors across the UAE and ideally the wider MENA region
- Demonstrated track record of successfully leading integrated communication and trade marketing projects from concept to execution
- Exceptional written and verbal communication skills
- Strong leadership and interpersonal skills, with the ability to inspire and motivate teams in a fast-paced environment
- Strong commercial awareness and business development mindset
- Proficiency in digital marketing tools, analytics platforms and emerging technologies relevant to PR and communication
- Ability to identify risks, opportunities and strategic solutions
- Fluent English required; Arabic strongly preferred. Additional languages are a plus
- Organised, proactive and capable of managing multiple projects independently
- High level of professionalism, discretion and cultural sensitivity
What We Offer
- Meaningful international projects in tourism, luxury lifestyle and destination marketing
- A supportive, multicultural and international team
- Hybrid working model & flexible structure
- Career growth opportunities in an international consultancy
- Dynamic environment with travel inspiration, industry exposure and networking opportunities
- The opportunity to contribute to strategic tourism and hospitality communication across the UAE and MENA region
- ๐ฉ Apply now with your CV + short cover letter:
- hr@klebergroup.com
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