Salesforce Lead
Role Overview
Own Salesforce architecture, execution, governance, data quality, integrations, and release discipline across go-to-market workflows.
Translate business processes into system design, build coordination, release control, reporting impact, and user adoption.
Lead future platform evaluation and implementation planning with RevOps, Marketing Operations, Data, Finance, Legal, vendors, and external partners.
Key Skills for This Role
Full Job Posting
Job Summary
Own Salesforce architecture, execution, governance, data quality, integrations, and release discipline across go-to-market workflows.
Translate business processes into system design, build coordination, release control, reporting impact, and user adoption.
Lead future platform evaluation and implementation planning with RevOps, Marketing Operations, Data, Finance, Legal, vendors, and external partners.
Benefits and Work Environment
- Storyblok provides a monthly remote work stipend and home office equipment package.
- Employees may receive home office upgrades or local coworking space membership after onboarding.
- Benefits include leave, annual holidays, a personal development fund, and international team-building activities.
- The company operates fully remotely with flexible schedules.
Salesforce Architecture and Governance
- Own Salesforce architecture across workflows, objects, fields, permissions, automations, integrations, and releases.
- Translate requirements from RevOps, Marketing Operations, Sales, Customer Success, Finance, and Data into system design.
- Govern fields, objects, flows, validation rules, permission sets, integrations, reporting dependencies, and documentation.
CRM and Marketing Workflows
- Own design for leads, contacts, accounts, opportunities, activities, campaigns, lifecycle stages, routing, renewals, expansions, and handoffs.
- Support lead-to-cash workflows through ownership, required fields, source logic, stage rules, assignment logic, and adoption checks.
- Partner on Account Engagement, campaign data, lifecycle stages, scoring, consent, routing, attribution, and funnel reporting.
Platform Evaluation and Integrations
- Evaluate Salesforce Data 360, Salesforce Marketing Cloud Advanced, Adobe Marketing Cloud, Oracle Responsys, and related CDP needs.
- Lead implementation planning if a future platform is selected, including testing, migration, enablement, and adoption metrics.
- Own Salesforce-side DealHub CPQ integration quality across quotes, approvals, product lines, orders, and reporting.
Release and Data Quality
- Run release management covering intake, solution design, testing, regression, deployment, communication, documentation, and adoption tracking.
- Partner with Data on source-to-report logic across Salesforce, the warehouse, Finance, and leadership reporting.
- Monitor completeness, freshness, duplicates, routing failures, and workflow friction.
Education and Experience
- Bachelor's degree in Information Systems, Computer Science, Business, or a related field, or equivalent practical experience.
- At least 6 years in the Salesforce ecosystem with hands-on administration and solution or architecture ownership.
- Hands-on experience with Sales Cloud, CRM objects, Flow, permissions, and release or change management.
- Experience with Account Engagement, marketing-to-sales workflows, CPQ, external integrations, reporting, and data quality.
- Salesforce certifications are strongly preferred, while CDP and marketing cloud evaluation experience is a plus.
- Demonstrated AI literacy, judgment, critical thinking, systems thinking, communication, and stakeholder management.
Compensation
- The U.S. base salary range is $102,900 to $140,000 yearly.
- Compensation is determined by role scope, job-related skills, experience, education, training, location, and industry benchmarks.
- Some roles may also include a competitive commission structure.
Workplace
- The role offers remote home-based work or funding for a Storyblok coworking space.
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