Sales & Marketing Lead – Automotive Detailing Studio
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Key skills for this role
About the Role
Location: Dubai Industry: Automotive / Car Care Experience: Automotive industry experience required (detailing preferred) Role Summary Own and drive end-to-end revenue generation for Autowerks across digital channels, partnerships, and retention programs.
Key Skills for This Role
Full Job Posting
Industry:** Automotive And Car Care
**Experience:** Automotive industry experience required (detailing preferred)
Role Summary
Own and drive **end-to-end revenue generation** for Autowerks across digital channels, partnerships, and retention programs.
This role is responsible for building predictable pipelines and improving conversion across all customer touchpoints.
1. Digital Marketing (Primary lever)
- Plan and execute campaigns on Google Ads and Meta Ads
- Focus on high-intent services: PPF, ceramic, detailing
- Goal: **Consistent, high-quality lead flow**
2. Lead Conversion & Funnel Optimization
- Own full funnel:
- Ad → Click → WhatsApp → Quote → Booking
- Improve: Response time, Follow-ups, Closing scripts
- Goal:
- **10–20%+ lead-to-sale conversion**
3. B2B Partnerships
- Identify and close partnerships with:
- Used car dealers
- Rental & corporate fleets
- Real estate / villa communities
- Build recurring revenue pipelines
- Goal: **Drive additional from partnerships**
4. Offers, Packages & Subscriptions
- Design and launch:
- Wash packages
- Detailing bundles
- Annual care plans
- Continuously test pricing and positioning
- Goal: **Increase repeat revenue + cash flow stability**
5. CRM & Sales Process
- Set up and manage CRM (Zoho or equivalent)
- Ensure:
- All leads are tracked
- Follow-ups are consistent
- Pipeline visibility is clear
- Goal: **No lost leads, structured sales ops**
6. Local Growth & Brand
- Improve Google ranking & reviews
- Execute:
- Community activations
- Referral programs
- Car meets / events
- Goal: **Strong local dominance in DIP & nearby areas**
Ideal Profile
- 5+ years in **performance marketing + automotive sales**
- Has managed **Google + Meta ads budgets**
- Strong in **closing deals + partnerships**
- Comfortable being **hands-on + scrappy**
- Mandatory: experience in automotive / local services
Compensation Structure
- Base: **8K–12K AED**
- Commission: 3–5% on direct revenue
Job Type: Full-time
Pay: AED10,000.00 - AED15,000.00 per month
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