Sales Agent

Role overview

Lead generation and activation

• Activate onboarded customers who have not yet applied and re-engage previous borrowers to encourage repeat financing.
• Source eligible micro-businesses through field prospecting and structured data processing.
• Maintain a qualified pipeline aligned with monthly targets.

Applications and portfolio growth

• Explain financing products and eligibility criteria to customers.
• Collect and submit complete, accurate applications and coordinate with Credit and Operations to close deals within defined service-level agreements.
• Maintain application-to-disbursement conversion ratios, achieve monthly disbursement targets, and contribute to repeat-borrower growth.
• Support portfolio quality through disciplined sourcing.

Customer management, compliance, and reporting

• Build long-term customer relationships and support high customer satisfaction and professional engagement.
• Follow internal policies and regulatory standards, avoid mis-selling, and maintain audit-ready documentation.
• Update CRM records accurately and submit weekly and monthly performance reports.
• Track disbursement volume, applications, conversion rate, and portfolio quality in coordination with Risk.

Education and experience

• Diploma or bachelor’s degree in business, finance, marketing, or a related field.
• 3–5 years of sales experience, including lending experience.
• Experience with micro-business clients is highly preferred.
• Understanding of lending or financial products is required.

Skills and competencies

• Strong persuasion and negotiation skills and a target-driven, performance-oriented mindset.
• Basic financial literacy, including understanding of margins and cash-flow basics.
• Ability to explain financing terms clearly and use CRM or similar systems.
• Strong communication skills; Arabic is required and English is preferred.
• Ownership, ethical selling behavior, energy, resilience, and collaboration with Credit and Operations teams.

About Nayla Finance