Regional Sales Manager - North Africa

Overview

Sales & Business Management

• Collaborate with distributors to promote and identify business opportunities and increase market share.
• Develop and implement short‑ and long‑term business plans for assigned markets and key accounts.
• Manage product launches, training, and promotional activities aimed at reaching sales goals.
• Optimize pricing strategies to improve profitability and competitiveness.
• Maintain trusted relationships with distributors through effective account management and coordination with our Customer Care team.
• Oversee and support product registration/homologation processes to ensure market access and competitiveness.
• Represent GN Hearing at local seminars, conferences and industry events.

Market Development & Opportunity Identification

• Identify new business opportunities and potential distributors in the region.
• Monitor competitor activities and market trends, translating insights into concrete actions.
• Work closely with partners to analyse and respond to tender opportunities.
• Develop sales and marketing tools tailored to the North African market.
• Manage strategic channel and brand management initiatives.

Financial & Performance Management

• Ensure consistent and profitable sales growth of the regional revenue budget.
• Monitor customer payment behaviour and implement actions to mitigate financial risk.
• Plan and execute product launches efficiently to ensure effective market entry.
• Provide regular performance reports to internal stakeholders on sales, market trends, pipeline and forecasts.

Internal Collaboration

• Ensure effective communication with the GPS team on regional activities, local training, issues, and outcomes.
• Support the planning and execution of international customer events and seminars.
• Contribute to cross‑functional projects to improve processes and enhance customer engagement.
• To perform well in the role, we imagine that you:
• Have minimum Bachelor´s degree in Business, Marketing or a related field.
• 5-10 years’ experience in B2B or B2B2C sales and distribution management within medical devices, hearing aids, or healthcare.
• Fluent in English and Arabic or French.
• Skilled strategic planning and execution capabilities.
• Experienced in enhancing distributor relationships and increasing sales.
• Solid understanding of sales performance metrics and budget management.
• Knowledge of regulatory and registration processes in North Africa.
• Proficient in negotiation, clear communication, and effective problem resolution.
• Have a collaborative mindset and works well with others
• Willingness to travel around 30–40% of the time, both within the region and internationally.
• At GN we pride ourselves on encouraging flexible working whenever possible.
• We trust our people to fulfill their responsibilities, to know when in-person collaboration is better than hybrid, and to be present when it's needed most.
• We encourage you to apply
• Even if you don’t match all the above-mentioned skills, we welcome your application if you think you have transferable skills.
• We highly value a mindset and motivation that align with our core values, to not only ensure growth for you, but for your team and the wider GN organization as well.
• We are focused on an inclusive recruitment process
• All applicants will receive equal consideration for employment.
• As such, we encourage you to submit your CV without a photo to ensure an equal and fair application process.
• Should you have any special requirements for the interview, please let the Hiring Manager know upon accepting the invitation to interview.
• How to apply?
• Use the ‘APPLY’ link no later than 8 July.
• Applications are assessed continuously, so don’t wait to send yours.
• On a time crunch?
• Feel free to only submit your up-to-date CV, including a few sentences outlining your motivation for applying – quick and easy.
• Join us in bringing people closer
• GN brings people closer through our advanced intelligent hearing, audio, video, and gaming solutions.
• Inspired by people and motivated by innovation, we deliver technology that enhances the senses of hearing and sight.
• We enable people with hearing loss overcome real-life problems, improve communication and collaboration for businesses, and provide great experiences for audio and gaming users.
• GN Store Nord A/S has entered into a definitive agreement for the sale of GN’s Hearing business to Amplifon S.p.A. to create a global leader in audiology.
• For GN Group, this creates an opportunity to expand our position in the large audio and video peripherals markets.
• Read more about the announcement here.
• We hope you will join us on this journey and look forward to receiving your application.