Real Estate Content Creator
Role Overview
Creates visual and digital content showcasing the company’s real estate projects, properties, brand, and activities across social and digital platforms.
Combines photography, videography, editing, creative production, and social media content management.
Key Skills for This Role
Full Job Posting
Position overview
Creates visual and digital content showcasing the company’s real estate projects, properties, brand, and activities across social and digital platforms.
Combines photography, videography, editing, creative production, and social media content management.
Content production
- Develop photo and video content for projects, properties, and company activities; visit project sites and properties to capture footage.
- Create Reels, TikTok videos, Stories, property tours, project showcases, and promotional videos.
- Develop creative concepts and storyboards and capture property features, architecture, interiors, locations, and project progress.
Photography and videography
- Conduct on-site real estate photography and videography and plan shoots around project requirements.
- Handle cameras, lenses, lighting, microphones, gimbals, and other production equipment.
- Coordinate with internal teams and project representatives; ensure framing, composition, lighting, sound, and visual quality.
Editing and social media
- Edit videos with cuts, transitions, color correction, audio editing, subtitles, and basic motion graphics.
- Adapt content for Instagram, TikTok, LinkedIn, Snapchat, and other platforms; organize raw footage, finished content, photos, and project assets.
- Plan content using the social media calendar, follow relevant trends, and monitor performance to recommend improvements.
Brand and collaboration
- Collaborate with Marketing and Sales on content that supports brand awareness and sales objectives.
- Maintain visual identity and quality standards and contribute ideas for campaigns, property launches, events, and corporate content.
- Explore new photography, videography, editing, and content-production techniques.
Qualifications and requirements
- At least 2 years of content creation, photography, videography, or social media content production experience.
- Portfolio demonstrating photography, videography, and video-editing capabilities.
- A related bachelor’s degree or diploma is preferred; real estate, property marketing, architecture, construction, or related industry experience is a strong advantage.
- Strong social media and short-form content knowledge; able to work on-site and travel to project locations when required.
- Creative judgment and attention to composition, lighting, visual storytelling, and detail; strong communication and organizational skills.
- Able to manage multiple projects and meet deadlines.
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