Program Manager, Martech Operations & Governance

The Opportunity

Intake and Demand Management

• Own centralized intake for Martech, analytics, tagging, measurement, tracking, and privacy-related requests.
• Standardize request submissions, triage incoming requests, define service levels, and maintain prioritization frameworks.
• Reduce ad hoc email-driven intake and monitor demand trends for operational efficiency.

Program Governance

• Establish governance across Martech, Analytics, Measurement, and related technology initiatives.
• Lead governance reviews, backlog prioritization sessions, and operational planning meetings.
• Track dependencies and escalate risks, blockers, resource constraints, and delivery concerns.

Stakeholder and Issue Management

• Coordinate operational communications across business units, regions, brands, leadership, technical teams, and external partners.
• Maintain logs for operational issues, data-quality concerns, tagging issues, and Martech incidents.
• Coordinate investigations, resolutions, root-cause analysis, lessons learned, and critical incident communications.

Vendors and Reporting

• Coordinate vendors, implementation partners, agencies, deliverables, milestones, dependencies, and accountability.
• Develop reporting and dashboards covering intake, backlog, service levels, turnaround, resources, vendor performance, demand, risks, and escalations.
• Provide executive reporting and use operational data to identify trends, bottlenecks, and improvements.

What You'll Bring

• 7+ years of experience in program or project management, technology operations, Martech, analytics, or related fields.
• Experience managing complex, enterprise-scale technology, digital, or marketing programs.
• Strong understanding of Martech and digital analytics, including GA4, tag management, server-side tagging, media tags or pixels, and e-commerce tracking.
• Strong stakeholder management skills and experience establishing structured processes in complex enterprise organizations.