Program Lead, Creative X Program Management

Responsibilities

• Planning
• Understand the overall company brand strategy, the various product-specific brand strategies, and how they all connect to the business
• Influence Marketing GTM plans to develop and implement creative programs, ensuring alignment with company/business objectives and strategic/creative direction
• Plan and prioritize projects and coordinate resourcing needs for all programs based on impact, business objectives, and team availability
• Effectively lobby and win support for new, innovative initiatives and/or ways of working
• Partnership
• Build and maintain strong relationships with internal (Creative X, Marketing, Product) and external (EssilorLuxottica, agencies, partnerships) stakeholders
• Consult with cross-functional teams as the creative SME across initiatives and to share creative best practices
• Manage relationships with external agencies globally, ensuring they meet contractual requirements and deliver high-quality products or services
• Clearly and concisely communicate the program's status, risks, and issues to stakeholders
• Execution
• Define scope, deliverables, team resourcing, budget forecasting and actualization at the project level
• Analyze market trends, consumer insights, and business metrics to refine program strategies and ensure effectiveness
• Monitor program performance, identify areas for improvement, and implement corrective actions
• Manage program budgets, including forecasting, spend tracking, and cost control
• Manage creative reviews with key stakeholders and executive leadership
• Anticipate program needs; prioritizing competing needs by taking a broad perspective to problems and identifying strategic and creative solutions

Minimum Qualifications

• 8+ years of experience in program/project management at a creative/design agency and/or in-house brand/marketing team
• Proven track record of building creative programs that have demonstrably impacted a brand's trajectory
• Excellent written and verbal communication skills, with the ability to present information clearly and concisely
• Ability to lead and motivate teams, build consensus, and manage conflicts
• Experience working autonomously in a fast-paced, ambiguous environment, managing stakeholder dynamics in a large, matrixed organization
• Strong analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions
• Understanding and use of AI tool capabilities and limitations, demonstrated through professional or self-directed experience
• Judgment in the use of AI in creative work. Knowing when to use it, when to rely on traditional tools, and how to edit/refine AI-assisted work to reach a high-quality final output
• Experience actively seeking out new AI knowledge and skills; understanding of how AI is reshaping work and experimenting with emerging AI technologies
• Highly organized and process-oriented
• Bachelor's degree in a relevant field and/or equivalent
• Must be eligible to work in the United States

Preferred Qualifications

• Experience exploring and adopting emerging platforms and technologies, and experience in creating new platforms. This may include, but is not limited to: augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Brand management or brand strategy experience

Compensation

• $145,000/year - $205,000/year; Country: US; Bonus eligible; Equity eligible

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