Product Owner - MarTech
Role Overview
The Digital Applications Team seeks a digital data and marketing technology strategist for global digital engagement programs.
The role partners with Digital Marketing and Product teams to deliver scalable technology solutions and improve audience targeting, engagement, and conversion.
The position is based in Piscataway, New Jersey.
Key Skills for This Role
Full Job Posting
Role Overview
The Digital Applications Team seeks a digital data and marketing technology strategist for global digital engagement programs.
The role partners with Digital Marketing and Product teams to deliver scalable technology solutions and improve audience targeting, engagement, and conversion.
The position is based in Piscataway, New Jersey.
Responsibilities
- Lead technical architecture for Salesforce Data Cloud and Marketing Cloud.
- Define global standards, best practices, and scalable customer experience solutions.
- Own consumer and professional data models, integration, governance, and scalability.
- Partner with Digital Marketing, Commerce, and Analytics teams on campaign and reporting architectures.
- Drive implementation of Salesforce, Google Cloud Platform, SAP Gigya, and Adobe Experience Manager.
- Analyze first-party data, identify audiences, and develop automated engagement capabilities.
- Execute Agile and Scrum projects while managing vendors, agencies, documentation, and knowledge sharing.
Basic Qualifications
- Bachelor's degree required.
- 8+ years of IT experience required.
- At least 4 years of end-to-end Salesforce Marketing Cloud and Salesforce Data Cloud implementation and support experience required.
- At least 4 years of hands-on complex data integration development experience required.
- Experience with Agile methodologies and sprint-based delivery required.
- Expertise using SQL and Excel with large, complex datasets required.
- High proficiency with Google Workspace required.
Preferred Qualifications
- Experience with Google Cloud Platform, BigQuery, Apache Airflow, Cloud Functions, Apigee, or middleware development.
- Experience with Salesforce Marketing Cloud ecosystem platforms.
- Experience with Google Analytics 4 or SAP Customer Data Cloud.
- Experience leading full-lifecycle integrated marketing technology implementations.
- Strong communication, customer relationship building, and organizational skills.
Compensation and Benefits
- Salary range is $106,400 to $155,000 USD.
- Salaried employees may be eligible for discretionary bonuses, profit sharing, and long-term incentives for executive-level roles.
- Benefits include medical, dental, vision, life insurance, parental leave, disability coverage, and a 401(k) plan with matching contributions subject to eligibility.
Workplace and Eligibility
- The position is based in Piscataway, New Jersey.
- Work visa sponsorship is not available for this position.
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