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Product Marketing Manager

S&P Global Inc.
Michigan, USA
Full-time
Manager · 4+ years experience
Onsite
Discovered 6 days ago
confluence

Full Job Posting

What You'll Do

  • Develop and refine product positioning and messaging that clearly communicates value to automotive retailers, agencies and OEMs, grounded in customer insights and market trends.
  • Build and execute go-to-market (GTM) strategies for new product launches and feature enhancements, ensuring alignment across product, commercial, and marketing teams.
  • Collaborate with campaign and demand generation teams to support marketing programs that drive awareness, engagement, and pipeline growth.
  • Lead cross-functional initiatives and manage projects from concept to execution, ensuring timely delivery of launch assets, sales tools, and campaign support.
  • Create compelling sales collateral including one-sheets, pitch decks, and communication plans to enable sales teams and support dealer conversations.
  • Travel as needed.

What You'll Bring

  • 4+ years of B2B product marketing experience, preferably within enterprise software, SaaS, technology, analytics, data, or automotive industries.
  • Proven experience developing positioning and messaging strategies and leading successful go-to-market launches for technical products or solutions.
  • Strong understanding of enterprise buying cycles and marketing to executive, business, and technical audiences.
  • Exceptional written, verbal, and presentation skills, with the ability to translate complex concepts into compelling customer value stories.
  • Experience creating sales enablement content and supporting commercial teams throughout the sales cycle.
  • Strong strategic thinking, organizational, and project management skills with the ability to manage multiple priorities simultaneously.
  • Collaborative leadership style with demonstrated success influencing cross-functional stakeholders without direct authority.
  • Analytical mindset with the ability to leverage customer, market, and performance data to drive decisions and optimize outcomes.
  • Experience with automotive, mobility, data and analytics, or technology solutions is preferred.
  • Familiarity with project management and product management tools such as Confluence, Dragonboat, and Airtable.

Preferred Qualifications

  • Experience with automotive, mobility, data and analytics, or technology solutions is preferred.

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