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Principal Product Manager, Buying & Optimization

Tatari
Los Angeles, USA
Senior · 8+ years experience
USD 190000-225000 / year
Discovered 1 months ago

Full Job Posting

Responsibilities

  • Own the product vision, strategy, and execution for TV media buying and execution, end-to-end (“soup to nuts”)
  • Define a compelling roadmap that differentiates the platform through automation and AI-driven capabilities
  • Partner closely with Engineering, Data Science, and Media Buying to translate business and customer needs into clear, prioritized product requirements
  • Drive feature prioritization and trade-offs based on customer impact, business value, and scalability of automated TV buying workflows
  • Collaborate cross-functionally with Media Buying, Media Operations, Marketing, and Leadership to ensure alignment and successful launches
  • Continuously monitor industry trends, competitive offerings, and emerging AI technologies to keep the product ahead of the evolving TV and CTV landscape
  • Use data, customer feedback, and experimentation to iterate, optimize performance, and deliver measurable impact

Qualifications

  • 8+ years of product management experience in AdTech, with deep expertise in streaming and programmatic CTV advertising (linear TV experience is a strong plus)
  • Proven track record of shipping impactful products, including building new capabilities or platforms from the ground up
  • Strong communicator and influencer, able to articulate a clear product vision and defend roadmap decisions with data and conviction at the executive level
  • Highly customer-centric, with demonstrated skill in uncovering real user needs, writing strong user stories, and solving complex workflow problems
  • Experience partnering closely with Design to address diverse customer needs through user research, prototyping, and thoughtful UX decisions
  • Passion for automation and AI-driven innovation, balanced with a pragmatic, execution-oriented mindset
  • Comfortable operating in ambiguity and fast-moving environments, with a bias toward action and measurable outcomes
  • Nice to haves: experience working with AI/ML-powered products or data-driven optimization systems; familiarity with TV measurement, attribution, or identity challenges

Benefits

  • Total compensation $190,000 - $225,000
  • Equity compensation
  • Health insurance coverage for you and your dependents
  • 401K, FSA, and commuter benefits
  • $150 monthly spending account
  • $1,000 annual continued education benefit
  • $500 Newbie Productivity Perk
  • Unlimited PTO and sick days
  • Monthly Company Wellness Day Off
  • Snacks, drinks, and catered lunches at the office
  • Team building events
  • Hybrid RTO of 2 days per week in office
  • At Tatari, we believe in the importance of cultivating teams with diverse backgrounds and offering equal opportunities to all. We strive to create a welcoming, inclusive environment where every team member feels valued and diversity is celebrated.
  • #LI-HYBRID

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