PPC Ad Specialist

We’re Hiring: PPC Ad Specialist (Dubai)

Role Overview

• Google Search & Display

• YouTube Ads

• Meta (Facebook & Instagram)

• LinkedIn Ads (B2B targeting)
• You will work directly with the CMO and sales leadership to ensure:
• Lead quality improves
• Cost per acquisition decreases
• Funnel conversion rates increase
• Revenue attribution is tracked accurately
• This role is about qualified, sales-ready, premium leads — not vanity metrics.
• What You’ll Own Paid Campaign Strategy & Execution
• Full-funnel PPC strategy
• High-intent keyword structures (Business setup in Dubai, UAE company formation, corporate tax advisory, bank account opening, high-ticket consulting)
• Strategic targeting for B2B and investor audiences

High-Ticket Funnel Optimization

• Landing page optimization
• Retargeting flows
• Appointment booking funnels
• A/B testing (creatives, hooks, offers, landing pages)
• Improve CTR, Conversion Rate, CPQL & CPA

• Google Tag Manager

• GA4
• Conversion API
• Call tracking systems
• Revenue attribution & funnel analysis
• Weekly & monthly performance dashboards

Budget Management & Scaling

• Manage AED 50K+ monthly budgets
• Scale profitable campaigns
• Cut underperforming ads quickly
• Maintain strong ROAS

Sales & Marketing Alignment

• Work closely with the sales team
• Track lead quality, show-up rates & closing ratio
• Optimize campaigns based on actual revenue — not just CPL

Required Experience

• 4+ years of hands-on PPC experience
• Experience managing AED 50K+ monthly budgets
• Strong high-ticket funnel psychology understanding
• B2B lead generation experience
• UAE market experience (highly preferred)
• Strong analytical mindset
• Expertise in Google Ads, Meta Business Manager, LinkedIn Campaign Manager, GA4 & CRM integrations

KPIs You’ll Be Measured On

• Cost per Qualified Lead (CPQL)
• Appointment booking rate
• Cost per Acquisition (CPA)
• Revenue attributed to paid campaigns
• Landing page conversion rate
• Return on Ad Spend (ROAS)

Who This Is NOT For

• Impression optimizers
• Low-CPL-only marketers
• People without tracking expertise
• Anyone who can’t connect marketing to revenue

What We Offer

• High-budget, premium campaigns
• Direct exposure to leadership
• Performance-based incentives
• Fast growth environment
• Authority-building opportunities

Ideal Candidate Mindset

• You think like an investor.
• You optimize like a scientist.
• You execute like a closer.
• If you understand that paid media is not traffic generation — it’s revenue engineering — we want to speak with you.
• Drop us an email at hr@avyanco.com