Performance Marketing Executive

About This Role

Job Profile:

Vista is the world’s leading global business aviation company, providing worldwide business flight services through its network of subsidiaries and a team of over 4,000 experts. A global group headquartered in Dubai, Vista integrates a unique portfolio of companies to offer asset-free services that cover all key aspects of business aviation, including guaranteed and on-demand global flight coverage, subscription and membership solutions, and trading and management services.

A career at Vista means stepping into an environment where you’re trusted with real autonomy and responsibility from day one. Whether you're keeping our aircraft airworthy, flying our clients across the globe, or working in one of our corporate teams, you’ll move fast, deliver impact quickly, and grow through hands‑on learning and close collaboration within a supportive global community. You’ll play an active role in shaping a transforming organization by improving processes, challenging norms, and driving meaningful change. And throughout, you’ll take pride in making the impossible possible for a worldwide client base. Together you’ll build something extraordinary alongside colleagues who navigate challenges together, celebrate progress, and consistently raise the bar.

Your Responsibilities:

Responsible for partnering with the Vista regional leadership to develop and optimize the SEO, Paid Media, Email and Social strategy to deliver the ambitious growth plans for the regions. Developing and managing regional campaigns, ensuring these are managed, tracked, and optimized to meet lead generation quality. You will be the point of contact for localised agencies and manage timelines for deliverables of media campaigns, budget forecasting, reporting key performance metrics, and surfacing potential issues as consistent elevation of campaign performance and activities. With strong communication skills, a team player with a collaborative approach to problem solving.

• Develop and execute performance marketing strategies and campaigns for the Middle East, India, and Africa territories.
• Monitor and optimize performance marketing campaigns to achieve key objectives, such as lead generation, customer acquisition, and sales revenue.
• Collaborate with cross-functional teams, including Creative, Sales, and product teams, to ensure alignment to drive results.
• Stay updated on industry trends, market dynamics, and emerging technologies to identify new growth opportunities.
• Conduct market research and competitor analysis to inform and enhance performance marketing strategies.
• Conduct keyword research and analysis to identify relevant search terms and optimize ad targeting.
• Develop media strategies based on thorough data analysis, consumer insights, market updates, identification of business challenges, competitive landscape analysis, media selection, cost-efficiency optimization, timing, and investment planning.
• Track, analyse, and report on campaign performance across territories using relevant metrics and KPIs.
• Manage relationships with external vendors and agencies to ensure efficient execution of campaigns.
• Additional support alongside of local Marketing Director in designing and implementing social media and digital advertising campaigns for the Asia market.
• Collaborating with the Sales team to tailor brand communication to prospects and clients in your designated region.
• Analyse past campaigns, key moments to recognise the performance and devise and expand on this, clearly defining how to build on the results for the next iteration
• Produce regular reporting and analysis of campaign activities and insights

Required Skills, Qualifications, and Experience:

• 2+ years’ experience in a similar role in a commercial marketing environment
• Fluent in English and Arabic, with proficient communication skills
• Strong communication skills and being able to work as part of a small team
• In-platform expertise with relevant performance marketing platforms and attribution tools e.g. Salesforce, Adobe Campaign, Dynamics, Google Analytics, Google Marketing Suite, Campaign Monitor, Litmus or similar
• Creativity, enthusiasm and a genuine love for data
• Experience with A/B testing, messaging, and post-campaign analysis
• Analytics & Insights Demographic profiling, personas, segmentation
• Attention to detail
• Strong Microsoft Office skills
• Ability to work independently and as part of a collaborative team