Performance Marketing Exec

Performance Marketing Exec

Full-time

Permanent

Job Description

Performance Marketing Exec

Contract: Permanent

Shift pattern: On-site

Recruitment Partner: Matt Ralphs

What you'll be doing

This is a chance to make an immediate impact across performance marketing for Liz Earle and Soap & Glory within the Boots family, working across Paid Search, Paid Social and Affiliate Marketing. Based in Nottingham, you’ll join the Digital Marketing team and help drive customer acquisition, revenue growth and marketing efficiency through hands-on optimisation, clear reporting and smart commercial thinking.

Reporting to the Performance Marketing Manager, you’ll work closely with agency partners and teams across Brand, CRM, E-commerce, Analytics and SEO to improve how campaigns are planned, measured and optimised. It’s a strong fit for someone who enjoys being close to the detail, spotting opportunities in the data and helping shape better performance across multiple channels.

Key responsibilities

• Support the planning, execution and optimisation of Paid Search campaigns across Google Ads and SA360, aligned to commercial objectives and performance targets.
• Manage and optimise Paid Social activity across Meta, working with agency partners to improve audience strategy, creative performance and bidding efficiency.
• Support the management of Affiliate Marketing programmes through platforms such as Awin and Rakuten, identifying ways to grow partner performance and incremental revenue.
• Monitor performance across channels, using data and insight to spot trends, opportunities and areas for optimisation.
• Produce regular reporting and performance analysis, turning results into clear, actionable recommendations for the wider business.
• Support budget management, forecasting and investment planning across performance marketing activity.
• Work with agencies and platform partners to ensure campaigns are delivered to a high standard and that new opportunities, tests and best practice are surfaced.
• Collaborate with Brand, CRM, E-commerce, Analytics and SEO teams to deliver an integrated approach to digital marketing and customer acquisition.
• Support the testing and implementation of new platform features, automation, AI capabilities and emerging digital opportunities.
• Help ensure tracking, measurement and attribution are working effectively across channels, improving reporting accuracy over time.

What you'll need to have (our must-haves)

• Proven experience managing PPC campaigns in Google Ads.
• Experience working with Paid Social platforms, particularly Meta Ads Manager.
• Experience managing or supporting Affiliate Marketing programmes through Awin or Rakuten.
• Confidence using SA360 and GA4 to monitor, analyse and optimise performance.
• Strong analytical skills, with the ability to turn data into practical recommendations.
• Experience managing multiple campaigns and priorities in a fast-paced commercial environment.
• Strong stakeholder management and communication skills, with the ability to work effectively across internal teams and agency partners.
• A commercial mindset, excellent organisation and strong attention to detail.

It would be great if you also have

• Experience using TikTok Ads Manager.
• Experience in an e-commerce or retail environment.
• Knowledge of feed-based advertising and Google Merchant Centre.
• Experience with attribution, incrementality testing or wider media measurement.
• Experience using automation, AI tools and platform innovations to improve marketing performance.

Where your brilliance can take you

This role offers broad exposure across channels, brands and stakeholders, making it a strong next step for someone who wants to grow beyond a narrow paid media remit. You’ll build deeper expertise across search, social, affiliate, measurement and commercial planning while working on well-known beauty brands with visible impact. At Boots, progression is supported by a collaborative team environment, opportunities to keep learning and the trust to bring ideas forward as you develop your career.

Rewards designed for you

• Discretionary Christmas Gift Payment
• Generous staff discount
• Enhanced maternity/paternity/adoption leave pay and £100 gift card for anyone expecting or adopting a child
• Flexible benefits scheme including options for additional holiday and discounted gym memberships.
• Access to free, 24/7 counselling and support through our Employee Assistance Programme

There’s lots more in our benefits and discounts, MyBoosts – there to give you that little lift in your everyday. Find out more at http://boots.jobs/rewards. Exclusions may apply; eligible roles only. Please note that any salary estimates provided on third-party sites are not endorsed by Boots and may not be accurate.

A bit about us

At Boots, we're proud to be an equal opportunity employer, creating a place where everyone feels welcome, supported and free to be themselves. We believe that when our people feel valued and included, they thrive, so we're committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.

What’s next?

If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full-time, we are open to discussing part-time and job share options. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you be at your best.

Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.

We hope to hear from you soon.

Be brilliant with Boots.

Level

Level 6

Business area

Support Office

Function

Marketing & Communications

Keywords

Performance Marketing Exec

Hours per week

\37.5

Latitude,longitude 1

\52.927182,-1.183948

Airport

No

Company

Non Stores

Division

Non Stores

Should this vacancy be excluded from being posted onto the Boots.jobs career site?

No

Region

East Midlands

Area

East Midlands (non stores)

Store

Nottingham Support Office