Packaging Designer
Skills
About This Role
Creative Design & Branding
- Conceptualize and design high-quality marketing materials including packaging, brochures, advertisements, trade marketing collaterals, digital content, and event visuals.
- Ensure all visuals align with brand guidelines and maintain a consistent visual identity across all platforms.
- Collaborate with cross-functional teams to develop product packaging and promotional campaigns tailored for the FMCG/dairy market.
Digital Media & Content Creation
- Create engaging content for social media, digital ads, email campaigns, and websites.
- Design motion graphics, short-form videos, and digital assets optimized for online platforms.
- Support photo and video shoots, from concept development to post-production editing.
Brand & Campaign Support
- Assist in ideating and executing marketing campaigns, seasonal promotions, and product launches.
- Partner with the marketing and sales teams to translate strategic briefs into compelling visual executions.
- Manage agency and printer coordination for production and final artwork outputs.
Innovation & Trends
- Stay up-to-date with design, media, and digital marketing trends, particularly in the FMCG industry.
- Continuously propose creative improvements and fresh visual ideas to strengthen brand appeal.
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