OpenBlue Lead Generation Specialist
Role Overview
Generate and qualify leads to scale OpenBlue, Johnson Controls’ AI-enabled smart-building software, across the Middle East and Africa.
Work with Direct Digital Sales, branch sellers, partners, and presales to create opportunities and support enterprise digital sales.
Success is measured by qualified pipeline and sourced-deal revenue, meetings and demos, lead conversion, Salesforce data quality, and forecast accuracy.
Key Skills for This Role
Full Job Posting
Role overview
Generate and qualify leads to scale OpenBlue, Johnson Controls’ AI-enabled smart-building software, across the Middle East and Africa.
Work with Direct Digital Sales, branch sellers, partners, and presales to create opportunities and support enterprise digital sales.
Success is measured by qualified pipeline and sourced-deal revenue, meetings and demos, lead conversion, Salesforce data quality, and forecast accuracy.
Lead generation and qualification
- Use AI tools, LinkedIn Sales Navigator, and intent data to build target accounts, map buying centres, and personalize outreach.
- Run outbound campaigns in real estate, ports and logistics, utilities, government, data centres, and hospitality.
- Convert branch, partner, and marketing leads into qualified opportunities; assess budget, decision process, use case, and hosting and data-residency fit.
Demonstrations and customer engagement
- Demonstrate Equipment Performance, Net Zero Plus, CUPO, Workplace, and Worker Safety with an outcome-led approach.
- Tailor demonstrations and early business cases to CXO, sustainability, facilities-management, operations, and IT audiences.
- Support discovery and workshops with presales and Customer Advisors; build decision-maker relationships and follow up consistently.
- Identify account upsell and cross-sell opportunities and support quotations and renewals.
Pipeline management
- Keep Salesforce accounts, contacts, activities, stages, next steps, and close dates accurate.
- Apply MEDDPICC discipline; support weekly pipeline and forecast reviews and flag risks early.
- Share customer feedback and competitive insights with sales, marketing, and product teams.
Required qualifications
- Bachelor’s degree in Engineering, Business, Computer Science, or a related field.
- Four to six years in inside sales, business development, or technology sales; experience in building technology, smart buildings, IoT, SaaS, or digital platforms is ideal.
- Proven lead generation and opportunity creation against targets, with daily hands-on AI use for prospecting, research, outreach, and productivity.
- Confident demonstrating software to technical and business audiences.
- Proficient in Salesforce or an equivalent CRM and Microsoft 365; excellent English communication.
- Commercial acumen, coachability, resilience, and willingness to learn.
Preferred qualifications
- Exposure to BMS, HVAC, energy management, CAFM/CMMS/IWMS, workplace, or security solutions.
- SaaS or subscription sales experience and understanding of ARR models.
- Familiarity with MEDDPICC or similar sales methodologies; GCC market experience.
- Arabic is an advantage.
OpenBlue product
OpenBlue is Johnson Controls’ AI-enabled smart-building software suite, supporting energy efficiency, sustainability, equipment uptime, facilities productivity, and workplace experience.
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