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icims

Motion Graphics Designer

H&R Block
Remote, USA
Full-time
Senior · 5+ years experience
Remote
USD 62800-94200 yearly / year
Discovered 1 months ago
Adobe After Effects

Full Job Posting

Day to day, you'll...

Create motion graphics, animated advertisements, and video assets across paid social, display, video, connected TV, and other performance marketing channels

Develop conversion-focused creative that supports acquisition, engagement, and revenue objectives

Partner with Performance Marketing teams to translate campaign strategies into compelling motion concepts

Design creative variations that support A/B testing and optimization initiatives

Apply campaign insights, audience data, and performance metrics to inform creative decisions and improve asset effectiveness

Collaborate with designers, copywriters, marketers, and analysts throughout campaign development

Ensure creative assets align with brand standards while meeting channel-specific advertising specifications and requirements

Support experimentation efforts through rapid creative iteration and performance-driven design thinking

Manage multiple projects simultaneously while maintaining a high level of quality and execution

Stay current on digital advertising trends, platform innovations, and emerging motion design techniques

Bachelor's degree in Motion Design, Graphic Design, Digital Media, Animation, or a related field

5+ years of experience in motion graphics, animation, advertising creative, or related disciplines

Strong portfolio demonstrating motion design work across paid media and digital advertising environments

Experience creating motion assets for paid social, digital video, display advertising, and performance marketing campaigns

Knowledge of performance marketing principles, creative testing methodologies, and customer acquisition strategies

Strong understanding of visual storytelling, animation, typography, and design fundamentals

Proficiency with Adobe After Effects, Premiere Pro, Creative Cloud, and related motion design tools

Experience leveraging campaign performance insights to improve creative effectiveness and drive measurable outcomes

Strong collaboration, communication, and organizational skills

Ability to manage multiple priorities in a fast-paced, deadline-driven environment

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