Mid-Market Business Development Representative (BDR)

Role Overview

Role Development

• Qualify and convert marketing-qualified leads across industries to generate sales pipeline.
• Source additional opportunities through targeted outbound efforts.
• Progress through onboarding, inbound qualification, outbound outreach, lead generation, quota attainment, and platform expertise over the first year.

First Month

• Finish onboarding and begin the core BDR role.
• Master the pitch and qualification methodology for inbound leads.
• Learn cold-call and personalized email frameworks for outbound prospecting.
• Start qualifying leads and creating opportunities for Account Executives.

First Three to Twelve Months

• Create sales-qualified leads and improve strategic email and social outreach.
• Use SalesLoft, LinkedIn Sales Navigator, Gong, and other tools in the sales stack.
• Qualify inbound website demo requests and contribute lead-generation ideas.
• Achieve monthly quotas, identify targeted new-business entryways, and become a 360Learning subject matter expert.

Skill Set

• A bachelor's degree in marketing, finance, accounting, or a related field is preferred.
• At least 4–6 months of B2B SaaS experience as a BDR or SDR.
• Experience with CRM and sales engagement software is required; Salesforce and SalesLoft are preferred.
• Strong written and verbal communication skills.
• Availability for client and team meetings involving up to 5% annual travel.
• Travel to at least one trade show per year is required.

Compensation

• Pay includes base salary, variable incentive pay, and company equity.

Benefits and Culture

• Benefits include medical, vision, and dental insurance, 401k or RRSP matching, parental leave, professional development, unlimited PTO, sick leave, and local holidays.
• The company promotes flexible work hours, remote-first work, employee resource groups, and professional development through its own platform.

Workplace

• The organization is remote-first and supports flexible working hours.

Interview Process

• The process includes talent acquisition, team and coach interviews, a case study, a culture interview, and an offer stage.