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Marketing Specialist
Michael Malul
Whitehall, USA
Full-time
Mid · 2–4 years experience
Onsite
Discovered 1 weeks ago
Communication
Key Skills for This Role
Communication
Full Job Posting
What You’ll Do
- Support the planning and execution of integrated marketing campaigns across digital, retail, social, email, and other channels
- Help manage product launches from initial planning through launch and post-launch reporting
- Coordinate marketing calendars, timelines, deliverables, and cross-functional projects
- Partner with creative teams on campaign assets, photography, video, social content, presentations, and other marketing materials
- Support social media planning and execution, including content calendars, posting, community engagement, and performance tracking
- Assist with email and SMS marketing campaigns, including planning, copy, creative coordination, deployment, and reporting
- Help develop marketing materials and sales support tools for retail and wholesale partners
- Support product-specific marketing initiatives and promotional opportunities
- Assist with influencer, creator, PR, and partnership initiatives
- Conduct competitive research and stay current on fragrance, beauty, retail, and consumer trends
- Pull and analyze basic marketing performance data and turn it into actionable insights
- Help maintain marketing systems, calendars, files, product information, and campaign documentation
- Coordinate samples, product shipments, campaign materials, and other marketing needs
- Support trade shows, events, photoshoots, launches, and other brand activations as needed
- Work closely with Sales, Ecommerce, Creative, Operations, and Product teams to keep marketing initiatives moving
- Jump into whatever the team needs to help get the work across the finish line
- What We’re Looking For
- 2-4 years of experience in marketing, brand marketing, consumer products, beauty, fragrance, retail, or a related field
- Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
- Strong understanding of fundamental marketing principles
- Experience working across multiple marketing channels rather than exclusively within one specialty
- Excellent project management and organizational skills
- Strong written and verbal communication skills
- Comfortable managing multiple projects and deadlines at once
- Strong attention to detail without losing sight of the bigger picture
- Comfortable working with data and marketing performance metrics
- Proficiency with Microsoft Office and/or Google Workspace
- Familiarity with platforms such as Shopify, Klaviyo, Meta Business Suite, Google Analytics, Canva, or similar marketing tools is a plus
- Experience in fragrance, beauty, cosmetics, fashion, CPG, or another consumer-focused industry is a plus
- A willingness to get into the details and figure things out independently
- What Will Make You Successful
- You’re a generalist at heart and enjoy having your hands in different parts of marketing
- You can take a project from “someone has an idea” to “it’s actually happening”
- You’re comfortable asking questions but don’t need constant direction
- You’re organized enough to keep 10 things moving at once
- You have good marketing instincts and can explain why something will or won’t work
- You care about how a brand looks, feels, and shows up to consumers
- You’re equally comfortable brainstorming a campaign and updating a spreadsheet
- You’re curious about consumers, culture, trends, and what makes people want to buy something
- You’re willing to roll up your sleeves in a small, growing company where priorities can change quickly
Qualifications
- 2-4 years of experience in marketing, brand marketing, consumer products, beauty, fragrance, retail, or a related field
- Strong understanding of fundamental marketing principles
- Experience working across multiple marketing channels rather than exclusively within one specialty
- Excellent project management and organizational skills
- Strong written and verbal communication skills
- Comfortable managing multiple projects and deadlines at once
- Strong attention to detail without losing sight of the bigger picture
- Comfortable working with data and marketing performance metrics
- Proficiency with Microsoft Office and/or Google Workspace
- A willingness to get into the details and figure things out independently
- What Will Make You Successful
- You’re a generalist at heart and enjoy having your hands in different parts of marketing
- You can take a project from “someone has an idea” to “it’s actually happening”
- You’re comfortable asking questions but don’t need constant direction
- You’re organized enough to keep 10 things moving at once
- You have good marketing instincts and can explain why something will or won’t work
- You care about how a brand looks, feels, and shows up to consumers
- You’re equally comfortable brainstorming a campaign and updating a spreadsheet
- You’re curious about consumers, culture, trends, and what makes people want to buy something
- You’re willing to roll up your sleeves in a small, growing company where priorities can change quickly
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
- Familiarity with platforms such as Shopify, Klaviyo, Meta Business Suite, Google Analytics, Canva, or similar marketing tools is a plus
- Experience in fragrance, beauty, cosmetics, fashion, CPG, or another consumer-focused industry is a plus
About Michael Malul
Cosmetics & Personal Care Products23 employeesFounded 2019
Private U.S. luxury fragrance brand making and selling perfumes and colognes for men and women.
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