Marketing Planning Operations Manager

Role

Work arrangement

• The role is hybrid, working three days per week from Avetta's Calgary office.
• Candidates within commuting distance are preferred; candidates outside an office area may be considered remotely.

Marketing strategy and planning

• Support marketing leadership prioritization and decision-making with data-driven insights and benchmarks.
• Run leadership meeting cadence, including agendas, outcomes, owners, and follow-up actions; manage weekly, monthly, and quarterly business reviews.
• Lead annual marketing planning, coordinate with business stakeholders, monitor strategic initiatives, and escalate risks.
• Prepare executive-ready updates and communications and support marketing budget tracking and allocation.

Marketing process and enablement

• Lead or support cross-functional process, planning, and project work; develop scalable processes, documentation, and best practices.
• Administer project management tools such as Wrike and make priorities, timelines, deliverables, and dependencies visible.
• Translate priorities into plans and milestones; establish campaign and program governance, and coordinate status, risks, and implementation planning.
• Optimize workflows, resource allocation, and collaboration; implement AI and automation tools and deliver performance dashboards and reports.
• Promote accountability, operational rigor, and continuous improvement across marketing.

Marketing software implementation

• Support implementation and rollout of marketing software and workflow platforms.
• Coordinate interim 1Mind onboarding, training, adoption, stakeholder input, testing, issue tracking, documentation, and launch readiness with internal teams and vendors.

Ideal experience and qualifications

• 7+ years in marketing operations, project/program management, or a related marketing leadership role.
• Proven ability to balance strategic planning with operational execution and work with senior leaders and cross-functional teams.
• Expertise in marketing process design, governance, and performance measurement; strong executive presentation and storytelling skills.
• Familiarity with marketing technology and project management tools such as Wrike, Asana, or Monday.com.
• Ability to influence without direct authority, manage complex initiatives, and use AI-enabled tools for marketing efficiency.
• Bachelor's degree in Marketing, Business, Communications, or a related field; ongoing development in marketing leadership and operational excellence.

Preferred qualifications

• B2B SaaS or technology industry experience; PMP certification or equivalent project/program management experience.
• Change management, process improvement, agency/vendor management, or knowledge of marketing compliance and data governance.
• Project management, marketing operations, or analytics certifications are preferred.

Benefits

• The company lists health, dental, and vision insurance, a 401(k), and paid time off.

Application

• The posting gives an application deadline of December 31, 2026, at 11:59 PM PST.