Marketing Manager & Launch Lead

Role overview

Key responsibilities

• Define and align product portfolio vision, strategy, and goals across stakeholders; lead the commercial cycle and brand forecasting.
• Translate portfolio and global brand strategy into launch and activity plans with milestones, owners, timelines, and KPIs.
• Lead launch and brand execution meetings across Commercial, Medical, Market Access, Regulatory, Supply, Digital, and Finance.
• Track and review launch, sales, market share, access, and execution KPIs; guide performance discussions and corrective actions.
• Oversee product lifecycle from pre-launch to post-launch and identify opportunities for market penetration and revenue growth.
• Engage external experts and support customer experience; co-create brand strategies, integrated campaigns, and educational programs.
• Lead access plans to support patient access to medicines and ensure activities meet ethical, governance, and regulatory requirements.

Required qualifications

• Saudi nationality is stated as a basic qualification in the source posting.
• Bachelor's degree in pharmacy.
• Saudi Commission for Health Specialist card (SCFHS) is required.
• At least 4 years of pharmaceutical-industry experience with a proven performance record.
• Previous marketing experience.

Preferred qualifications

• Expertise in biologics, respiratory medicines, or specialty medicines is a plus.
• Communication, stakeholder management, influencing, problem-solving, and working to tight timelines are listed as advantageous.
• Budgeting skills and cost-consciousness are listed as advantageous.

Skills listed

• Data to Insights, Digital Fluency, Marketing Campaign Planning, Marketing Measurement, Marketing Strategy Implementation, Omnichannel Marketing, and Scientific Literacy.