Marketing Manager

Role Overview

Responsibilities

• Lead qualified demand generation initiatives across US and LATAM markets.
• Identify target audiences, understand where they spend time, and test acquisition channels to generate relevant commercial conversations.
• Own lead generation goals with a focus on quality, conversion, and pipeline impact.
• Create and distribute strong content across channels such as LinkedIn, email, partnerships, communities, events, and customer stories.
• Turn business ideas, market trends, customer stories, and leadership perspectives into clear, simple, and compelling content.
• Support sales with outbound campaigns, messaging, prospect research, email sequences, and reactivation initiatives.
• Help maximize the value of events, dinners, conferences, and in-person activations through attendee targeting, pre-event engagement, and post-event follow-up.
• Analyze lead sources, channel performance, funnel conversion, and drop-off points to guide marketing decisions.
• Work closely with the C-level team to test new ideas, refine positioning, and build a repeatable growth engine.

Requirements

• 3 to 6 years of B2B growth marketing experience.
• Proven track record personally generating qualified leads, not only managing marketing plans.
• Strong experience with lead generation, content distribution, and storytelling.
• Ability to explain which channels worked, what was tested, and how marketing efforts became sales pipeline.
• Excellent writing and communication skills, with the ability to turn rough ideas into clear and compelling content quickly.
• Comfortable working independently in a startup environment where the playbook is still being built.
• Strong analytical mindset, with the ability to make decisions based on data without waiting for perfect dashboards.
• Experience selling or marketing to HR, Engineering, Product, Sales, Customer Success, or senior business decision makers.
• Experience in staffing, talent, SaaS, professional services, or B2B marketplaces is a strong plus.
• Experience targeting US and LATAM companies is a plus.

Benefits

• Unlimited PTO.
• Competitive compensation in USD.
• Fully remote work.
• Direct access to the leadership team.
• Strong visibility into the commercial performance of the business.
• A differentiated product and a large existing talent ecosystem.
• Autonomy to test ideas and build the growth engine.
• Fast-moving environment where good ideas can be tested quickly.
• Career growth with international exposure and dynamic projects.