Marketing Executive
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Key skills for this role
About the Role
About This Job This is a role for someone who wants to own something. At Eden Leisure Group, our Marketing Executives don't just support campaigns, they take the lead on the brands entrusted to them, shaping how those brands look, sound, and feel across every platform.
Key Skills for This Role
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About This Job
This is a role for someone who wants to own something.
At Eden Leisure Group, our Marketing Executives don't just support campaigns, they take the lead on the brands entrusted to them, shaping how those brands look, sound, and feel across every platform.
From the big screen at Eden Cinemas to the energy of The Eden family entertainment centre, from the buzz of radio with the Bay Network to the wellness community at Cynergi, we have brands that challenge and inspire great marketing minds.
Key Responsibilities
- *Brand Ownership*
- Take full ownership of designated brands within the Group, acting as their internal marketing champion and driving their visibility, voice, and growth.
- Ensure brand consistency across all touchpoints, from digital content to print collateral, and from events to in-venue communications.
*Social Media & Content Creation*
- Support our team by filming and editing engaging short-form video content, particularly reels, for Instagram and TikTok, with a sharp awareness of current trends and platform best practices.
- Develop a consistent and on-brand social media presence for your assigned brands, staying ahead of content formats.
- Lead on compelling content across all formats: video, photography, copywriting, print, digital, and beyond.
- *Campaigns & Promotions*
- Plan and execute integrated marketing campaigns across multiple media platforms, from concept through to performance analysis.
- Generate and pitch innovative ideas for campaigns, events, and promotions that cut through the noise.
- Monitor campaign performance, report on key metrics, and use data to continuously improve results.
- *Partnerships & PR*
- Build and maintain strong media relationships, including drafting press releases, following up with journalists, and coordinating press activity.
- Support the identification and management of sponsorship opportunities and event partnerships.
*Project & Budget Management*
- Manage multiple projects simultaneously, proactively meeting deadlines without compromising quality.
- Handle day-to-day administrative responsibilities including purchase orders, booking confirmations, budget tracking, and invoice processing.
- Coordinate with designers and external suppliers to bring creative assets to life on time and on brief.
What We'Re Looking For
- A genuine passion for social media, content creation, and storytelling.
- Hands-on experience filming and editing reels/short-form video (Instagram, TikTok), with a strong instinct for what performs.
- Solid understanding of marketing principles across both digital and traditional channels.
- Strong organisational skills with the ability to juggle several brands and deadlines at once.
- Excellent written and verbal communication skills in English (Maltese is an advantage).
- A proactive, can-do attitude and the confidence to take ownership of your work.
Why Join Us?
Eden Leisure Group is one of Malta's leading entertainment and leisure companies, home to some of the island's most loved brands.
Joining our marketing team means working across a dynamic, varied portfolio, where no two days are the same, and the work you do is visible, tangible, and genuinely fun.
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