Marketing Executive
Role Overview
Supports property marketing, digital presence, and qualified enquiry generation for off-plan, ready, and rental properties.
Works with sales and creative partners to turn property information into marketing content.
Key Skills for This Role
Full Job Posting
Role overview
Supports property marketing, digital presence, and qualified enquiry generation for off-plan, ready, and rental properties.
Works with sales and creative partners to turn property information into marketing content.
Key responsibilities
- Execute campaigns across social media, email, property portals, and digital advertising.
- Manage the content calendar and coordinate posts, property features, community highlights, and campaign launches.
- Write captions, listing descriptions, email copy, and promotional materials.
- Coordinate property photography, video shoots, reels, and walkthroughs with agents and creative teams.
- Keep website and property portal listings accurate, current, and consistent with approved property details.
- Support Google and Meta advertising campaigns, including creative coordination, lead tracking, and performance reporting.
- Work with sales to promote priority listings, support viewings and open houses, and gather lead-quality feedback.
- Maintain consistent branding across digital content, brochures, presentations, and other marketing materials.
- Research Dubai communities, audience interests, competitor activity, and market developments.
- Track spending, website traffic, engagement, enquiries, and cost per qualified lead.
- Coordinate suppliers and marketing activities to meet timelines and budgets.
- Check property claims, prices, availability, and promotional details before publication, following internal approvals.
Requirements
- 2–4 years of experience in marketing, digital marketing, or a similar role.
- Strong English copywriting and communication skills; experience managing social media channels and content calendars.
- Familiarity with Meta Ads Manager, Google Ads, and marketing analytics.
- Working knowledge of Canva or Adobe Creative Suite; ability to coordinate photo and video production and provide clear creative briefs.
- Strong organisational skills, attention to detail, and ability to manage campaigns and deadlines.
- Practical understanding of lead generation and working with sales teams.
- Degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
Nice to have
- UAE real estate marketing experience; familiarity with Property Finder, Bayut, or CRM platforms.
- Basic video editing, short-form content creation, SEO, website content management, or email marketing tools.
- Arabic language skills and familiarity with Dubai property advertising requirements and approval processes.
Benefits
- Monthly compensation, health coverage, and work permit.
- Professional development opportunities and resources.
- Collaborative work environment with growth potential.
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