Marketing Coordinator

Role overview

Marketing coordination and digital content

• Supports collateral, print, digital, signage, campaigns, launches, promotions, and sales initiatives; contributes to briefs, schedules, budgets, approvals, and deliverables.
• Maintains website and landing-page content; coordinates social calendars, approved content, graphics, photography, video, email marketing, digital advertising, and marketing automation.
• Monitors social media, coordinates responses when needed, and researches marketing initiatives and company storytelling.

Design, production, events, and measurement

• Creates and coordinates sales and marketing materials, including site plans, price lists, feature sheets, specifications, floor plans, maps, signage, brochures, and handouts.
• Reviews materials for accuracy, consistency, quality, and production readiness; prepares artwork for print or production as needed.
• Maintains marketing assets and files, keeps sales teams supplied with current materials, and coordinates sales-centre displays and signage.
• Assists with award submissions, launches, open houses, sponsorships, and charitable events, including event setup and signage presentation.
• Tracks website, campaign, lead, and engagement performance; supports dashboards and reporting; conducts market research and helps improve campaign effectiveness.

Qualifications

• College diploma in marketing, communications, graphic design, business, or a related field is required; a related university degree is preferred.
• Previous experience in marketing coordination, design, production, or a related role is preferred; homebuilding, real estate, or new home marketing experience is an asset.
• A valid driver’s licence is required.
• Production-ready artwork and experience working with printers and signage suppliers are an asset.
• The role calls for organization, project management, problem-solving, detail orientation, deadline follow-up, flexibility, accountability, communication, and collaboration.

Technical skills

• Proficiency or experience with Microsoft Office, Adobe Creative Cloud (including InDesign, Illustrator, and Acrobat), PDF markup and revision management, ClickUp, Slack, HubSpot, WordPress, and Canva.
• Experience with social media platforms, email and digital marketing tools, Google Analytics and related reporting platforms, and CRM and ERP systems.

Benefits

• Extended health benefits, group RRSP with company matching, and an Employee and Family Assistance Program.
• Training and career development opportunities, and participation in charitable initiatives.