Marketing Coordinator
Role Overview
The Marketing Coordinator supports iHerb’s MENA presence through influencer partnerships, social media management, regional product trend analysis, and operational project coordination.
The role is based in Dubai with a hybrid work mode.
Key Skills for This Role
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Job summary
The Marketing Coordinator supports iHerb’s MENA presence through influencer partnerships, social media management, regional product trend analysis, and operational project coordination.
The role is based in Dubai with a hybrid work mode.
Social media and community
- Develop quarterly content calendars aligned with brand strategy and campaign goals; create, publish, and schedule social content.
- Coordinate external marketing and creative agencies; track performance metrics and report actionable takeaways.
- Monitor comments, direct messages, and brand mentions; respond to users in the brand voice and escalate urgent issues.
- Gather audience insights and community feedback for the broader marketing team.
Creators and affiliate operations
- Identify, vet, and contact creators; manage relationships, briefs, and content deliverables.
- Organize user-generated content for multichannel use and partner with performance marketing to boost top-performing content.
- Report creator campaign performance, ROI, and user-generated content engagement.
- Map affiliate reward codes, submit creator and partner payments through Partnerize, and conduct monthly payment audits.
Experience and qualifications
- Previous marketing experience is required; e-commerce experience is ideal.
- Hands-on experience with TikTok, Meta platforms, content creation, or influencer marketing.
- Proficient with social media analytics, project management tools such as Asana, and affiliate platforms such as Partnerize.
- Fluent in written and spoken Arabic and English.
- Generally requires at least two years in social media management, community management, or digital marketing.
- Bachelor’s degree in Marketing, Visual Communication, Advertising, or a related field.
- Microsoft Office Suite experience is required; Google Business Suite experience is preferred.
- Requires initiative, problem-solving, communication, organization, time management, accuracy, attention to detail, and multitasking under tight deadlines.
Work arrangement
- The position is based in Dubai and has a hybrid work mode.
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