Marketing Associate

Overview

Key Roles & Responsibilities

• Develop and execute marketing strategies for software products and digital services.
• Meet clients daily through scheduled appointments to present company services and solutions.
• Generate leads through networking, cold calling and direct marketing activities.
• Understand client requirements and provide suitable software and branding solutions.
• Coordinate with the design, development, and execution teams for smooth project delivery.
• Maintain regular follow-ups with clients and build long-term business relationships.
• Conduct market research to identify customer needs, competitors, and business opportunities.
• Prepare presentations, proposals, and promotional materials for client meetings.
• Track marketing and sales performance and submit regular reports.

Required Skills

• Strong communication and presentation skills.
• Knowledge of digital marketing, social media, SEO and online advertising.
• Basic understanding of software products, websites and branding services.
• Good negotiation and client-handling abilities.
• Creative thinking and problem-solving skills.
• Ability to achieve sales and marketing targets.

Qualification

• Bachelor’s degree in Marketing, Business Administration, IT, or related field.
• 6 months to 1 year of experience in software marketing or business development preferred.

Salary & Benefits

• Attractive salary package
• Incentives based on successful sales conversions and target achievements
• Career growth opportunities
• Friendly and professional work environment
• Training and skill development support

Preferred Qualities

• Self-motivated and target-oriented
• Strong teamwork and coordination skills
• Passion for marketing, branding, and technology
• Ability to handle multiple client accounts and projects efficiently