Marketing Associate
Role Overview
The Marketing Associate will work from our Boston office. 2017 is a big year for us. We’re launching several new mobility solutions, expanding our office space, hosting multiple events and pilot testing with customers. We need help in ensuring that the right brand message is delivered to our clients. We are looking for someone with a demonstrated ability to effectively communicate our message to the world and who is ready to dive in and hit the ground running!
Key Skills for This Role
Full Job Posting
About the role
The Marketing Associate will work from our Boston office. 2017 is a big year for us. We’re launching several new mobility solutions, expanding our office space, hosting multiple events and pilot testing with customers. We need help in ensuring that the right brand message is delivered to our clients. We are looking for someone with a demonstrated ability to effectively communicate our message to the world and who is ready to dive in and hit the ground running!
Responsibilities
- Design, execute, and analyze campaigns of multiple types (digital, print, etc.) to reach a wide variety of audiences
- Supervise our PR and AD agency
- Manage and update the company website and blog
- Maintain all social media accounts
- Create a publishing calendar and produce weekly content across all mediums
- Nominate PFF and its employees for awards
- Track key conferences and submit speaker abstracts for keynotes
- Create and order all company swag and stationery
- Create a daily newsletter for the team about the latest updates in transportation and robotics
- Interface with our creative agency to develop best-in-class digital assets that market and brand our company and products effectively in the marketplace
About you
Bachelor’s degree required
3+ years experience working in marketing for a startup
Excellent written and verbal communications skills, highly organized, impeccable attention to detail
Ability to lead, design, execute, analyze, and optimize multiple marketing campaigns across different channels
Strong knowledge of the technical elements involved in digital marketing practices (site structures, SEO, tag management, attribution, cross-device)
Experience using Wordpress, Mailchimp, Buffer or similar solutions
Proficient with Acton, Hubspot or another marketing software program
Experience in managing social media campaigns on Facebook, Twitter, etc.
Proficient in Adobe InDesign, Illustrator, or Photoshop
Demonstrated ability to create engaging content
Ability to collaborate and communicate with people in a variety of roles across multiple departments and leadership levels
Must be able to handle aggressive deadlines, work cross-functionally and prioritize work in a fast-paced, often ambiguous environment
All your information will be kept confidential according to EEO guidelines.
About Piaggio Fast Forward
Boston-based robotics company developing smart-following mobility robots for people, businesses, and urban environments.
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