Marketing and Business Development Advisor – Middle East
Role Overview
The Marketing and Business Development Advisor is based in Dubai and supports local lawyers, the Middle East M&BD team, and the wider Middle East Practice Group.
The role delivers projects and goals in Middle East and EMEA business plans in line with the firm's global strategic goals.
The work covers pitches, client targeting and cross-selling, market and competitor analysis, profile raising, campaigns, communications, and business development evaluation.
Key Skills for This Role
Full Job Posting
Role overview
The Marketing and Business Development Advisor is based in Dubai and supports local lawyers, the Middle East M&BD team, and the wider Middle East Practice Group.
The role delivers projects and goals in Middle East and EMEA business plans in line with the firm's global strategic goals.
The work covers pitches, client targeting and cross-selling, market and competitor analysis, profile raising, campaigns, communications, and business development evaluation.
Working hours
- Working hours are 40 hours per week, 9 a.m. to 6 p.m., Monday to Friday; additional hours may be required.
Pitches and client development
- Manage RFP, opportunity proposal, and credentials responses; research relevant market, industry, competitive, and business information.
- Coordinate pitch inputs with finance, pricing, compliance, and general counsel teams; produce bespoke materials and client presentations.
- Maintain pitch-system information, track success, recommend improvements, and conduct post-pitch feedback where appropriate.
- Support Dubai client relationship initiatives and client listening, including identifying and conducting feedback interviews.
Systems, campaigns, and communications
- Maintain pitch, proposal, credentials, intranet, web, and other M&BD information and systems; encourage use of firm CRM and marketing tools.
- Support the Foundation experience management system and maintain central M&BD information and materials.
- Coordinate local events and seminars, including mailing lists, promotion, logistics, invitations, and client communications.
- Develop directory entries, award submissions, legal supplements, newsletters, thought leadership, web copy, and social media campaigns.
- Collaborate with M&BD and PR teams on cross-selling and raising partner and practice profiles.
Wider initiatives
- Contribute to wider Middle East projects, respond to internal enquiries about the Dubai practice or its clients, and participate in the Responsible Business program.
- Other reasonable duties may be assigned; specific responsibilities may change with personnel, management structure, location, or services.
Essential experience and skills
- Previous experience in a business development or marketing environment; Dubai or Middle East experience is ideal.
- Understand commercial drivers and marketing and business development processes; be comfortable in a partnership or equivalent professional services environment.
- Demonstrate initiative, teamwork, diplomacy, listening and influencing skills, strong communication and compelling writing, and attention to detail.
- Have project management skills to plan ahead, prioritize competing demands, meet deadlines, and work effectively under pressure.
Education and preferred qualifications
- Candidates must be educated to graduate level and hold a good degree or equivalent from a reputable institution.
- Four to five years of relevant experience is required.
- Prior law firm experience and general understanding of the legal market are advantageous.
- A relevant marketing or sales qualification, such as CIM or equivalent, is desirable.
About Hogan Lovells Cadwalader
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