Lead Sales Development Representative

The role

What you will do

• Own top-of-funnel generation and quarterly pipeline targets; qualified opportunities handed to account executives are the key measure.
• Build the outbound motion: define the ideal customer profile, target accounts, sequences, messaging, qualification criteria, and account-executive handoffs.
• Personally prospect senior stakeholders at banks and fintechs, including digital, product, cards, lending, and technology leaders.
• Hire, onboard, and coach SDRs; run call, message, and pipeline reviews and create a playbook for ramping new representatives.
• Localize targeting, messaging, and timing with sales directors in each market.
• Own CRM hygiene, sequencing tools, data sources, and reporting; make pipeline and conversion figures clear by market, source, and stage.
• Coordinate human outbound, paid campaigns, AI-assisted calling, and email with marketing so accounts and messaging align and leads reach the right owner.
• Feed product and marketing insights on objections, use cases, market traction, and reasons prospects are lost before the first call.

What we are looking for

• 5+ years in SDR, BDR, or outbound sales, including 1 to 2 years leading or formally coaching representatives.
• Track record generating enterprise pipeline in B2B SaaS, fintech, or financial infrastructure, navigating long cycles, multiple stakeholders, procurement, and compliance.
• Evidence of cold-opening senior decision-makers at financial institutions, including sequences, reply rates, and meetings generated.
• Able to discuss APIs, core banking integrations, and issuing or lending flows credibly without a solutions engineer.
• Strong written prospecting; able to write effective sequences.
• Fluent English; Arabic preferred.
• Fluent with CRM and sequencing tools such as HubSpot, Outreach, Salesloft, Apollo, or Lemlist, or equivalent.
• Builder's temperament: motivated to establish the function and comfortable with personal targets while building a team.
• Nice to have: Saudi or GCC financial-institution sales experience and working knowledge of SAMA regulation.
• Nice to have: emerging-market banking exposure, experience establishing outbound from zero, or familiarity with AI-assisted prospecting and calling.

What you will get

• Salary is described as above market rate; no amount or pay cadence is specified.
• The role offers scope to grow the function and its remit, with compensation expected to reflect increased scope.
• The SDR function has ownership and room to experiment, with direct access to the Head of Marketing and founder.
• The existing team uses AI tools and an outbound stack including HubSpot, Lemlist, and ElevenLabs Conversational AI.
• UAE employment package includes employment visa and work permit sponsorship, medical insurance, 30 days of paid annual leave plus UAE public holidays, and end-of-service gratuity under UAE labour law.