workday
Lead Analyst, Marketing Data Product
The Walt Disney Company
California, USA
Full-time
Lead · 7+ years experience
Onsite
Discovered 3 weeks ago
spark
Key Skills for This Role
spark
Full Job Posting
What You Will Do
- Maintain product roadmaps for a wide array of Performance Marketing tools; drive progress towards goals
- Live and breathe our data – be the subject matter expert and owner for the majority of our performance marketing datasets
- Build and improve data pipelines alongside data engineering
- Conduct high-level product and project management: create and track initiatives, write and approve technical user stories, coordinate efforts between different groups to ensure alignment and delivery
- Collaborate with software and data engineers to execute improvements to existing processes and tools (and innovate by creating new ones)
- Innovate and constantly refine how we communicate data and insights to our team and stakeholders – simplify and expand existing dashboards and solutions to increase use and impact
- Facilitate any work with UX/UI teams on requirements for wireframes and design elements; translate functional requirements to software engineers
- Leverage AI and LLMs to get out of your comfort zone – you will build your own prototypes and tools in collaboration with the broader team
- Required Qualifications & Skills
- Bachelor’s and/or Master’s degree in a relevant subject area, such as Computer Science or Business Analytics
- 7+ years of related work experience in Data Engineering/Analytics, Ad Tech/Media Analytics, or technical Product Management
- Advanced expertise with SQL
- Experience working with data visualization tools such as Tableau, Looker, or Power BI
- Experience with workflow tracking or project management tools such (e.g., Airtable)
- Familiarity with data and software engineering processes and principles; loose knowledge of Python or similar scripting languages
- Knowledge of ad platforms, including Google Ads, Meta, Innovid, and DSPs (Google Display Video, The Trade Desk, Yahoo)
- Ability to manage multiple projects effectively and meet deadlines
- Proven critical thinking and problem-solving skills
Preferred Qualifications
- Knowledge of digital ad serving, tracking, and implementation
- Experience with Spark and big data processing technologies
- Experience building full-stack applications
- Disability accommodation for employment applications
- The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email [email protected] with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
- The Walt Disney Company is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
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About The Walt Disney Company
Film, TV & Music Production231000 employeesFounded 1923
A leading global entertainment and media conglomerate.
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