Junior CRM Manager

About the role

Nice to have

• Experience in fintech, remittances, payments or another regulated consumer app (gambling, gaming, etc)
• Basic HTML and CSS for email templates.
• Basic SQL or experience with Looker, Mode or similar.
• Knowledge of Liquid or another templating language for personalisation.
• A second language spoken by our customers (for example Spanish, French, Tagalog, Swahili).
• AI Literacy & Tools As Zepz continues to build AI into how we work, we expect everyone to engage with it as a core part of their role. For this position we are looking for:
• A genuine curiosity about AI and how it can be applied in your area of work — from accelerating analysis and insight generation, to improving how we design and deliver processes and communications.
• Practical experience using AI tools in a professional context — whether to connect information, draft content, build frameworks, or create insights from data. We want people who actively use AI to increase productivity, not those who are waiting to be told to.
• Strong AI literacy — an understanding of what AI assistants can and cannot do, how to prompt effectively, and how to critically evaluate AI-generated output before using it.
• Awareness of the ethical considerations and responsible use of AI in the workplace, particularly in the context of sensitive data, customer experience, and compliance.
• Prior experience using Claude (Anthropic) is a nice-to-have but not essential — what matters most is that you are genuinely engaged with AI as a tool, comfortable experimenting, and eager to share what works with your wider team
• If you want to join us in our journey to help break barriers in financial access and improve lives globally, there's no better place or time to join. Our global team of 800+ people is spread across six continents. We aspire to hire the best mix of people from former Olympians to YouTube influencers and we speak over twenty languages. This incredible diversity isn't a bonus; it's the engine that lets us serve the world. Ready to Apply? Let’s Go.
• AI Literacy & Tools
• If you want to join us in our journey to help break barriers in financial access and improve lives globally, there's no better place or time to join.
• Our global team of 800+ people is spread across six continents. We aspire to hire the best mix of people from former Olympians to YouTube influencers and we speak over twenty languages. This incredible diversity isn't a bonus; it's the engine that lets us serve the world.
• Ready to Apply? Let’s Go.

Qualifications

• 2 to 3 years in CRM, email or lifecycle marketing, ideally within a Fintech, Gaming, business
• Hands-on experience with a CRM or marketing automation tool (Braze, Iterable, Salesforce Marketing Cloud or similar).
• Comfortable with data: you can read a dashboard, build a segment and spot when a number looks wrong.
• Good writing: short, clear copy for a global audience where English is often a second language.
• Organised and detail-focused. You check your work before it goes to millions of people.
• Curious about customers and keen to test ideas rather than guess.
• Able to juggle several campaigns at once and meet deadlines.

Responsibilities

• Build and send campaigns across email, push, SMS and in-app messages in our CRM platform (for example Braze).
• Set up and maintain automated journeys: onboarding, first-transfer nudges, win-back for lapsed senders and loyalty rewards.
• Write clear copy and design briefs for internal and external creative support, following brand and legal guidelines.
• Run A/B tests on subject lines, timing, offers and creative, and report what you learned.
• Build audience segments by corridor (send and receive country), activity and value.
• Track campaign results weekly (open, click, conversion and transfer rates) and share a short readout.
• Check messages work across devices and languages before they go live, and fix issues fast.
• Keep the campaign calendar and naming conventions tidy.
• Help with regulatory and compliance messages when needed.
• What we're looking for
• 2 to 3 years in CRM, email or lifecycle marketing, ideally within a Fintech, Gaming, business
• Hands-on experience with a CRM or marketing automation tool (Braze, Iterable, Salesforce Marketing Cloud or similar).
• Comfortable with data: you can read a dashboard, build a segment and spot when a number looks wrong.
• Good writing: short, clear copy for a global audience where English is often a second language.
• Organised and detail-focused. You check your work before it goes to millions of people.
• Curious about customers and keen to test ideas rather than guess.
• Able to juggle several campaigns at once and meet deadlines.