HoReCa Sales Execuitive (UAE – Dubai Market)
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Position: HoReCa Sales Executive / Salesman Location: Dubai, UAE Industry: FMCG – Food Service / HoReCa Distribution Employment Type: Full‑Time About the Role We are seeking a high‑energy, relationship‑driven HoReCa Salesman to expand and manage our food‑service customer base across Dubai.
Key Skills for This Role
Full Job Posting
Location:** Dubai, UAE
**Industry:** FMCG – Food Service / HoReCa Distribution
About The Role
We are seeking a **high‑energy, relationship‑driven HoReCa Salesman** to expand and manage our food‑service customer base across Dubai.
The ideal candidate has **strong existing relationships** with chefs, purchasing managers, and decision-makers in hotels, restaurants, catering companies, bakeries, cafés, and institutional kitchens.
This role is for someone who thrives in a **fast‑paced, quota‑driven** sales environment, understands the **dynamics of Dubai’s HoReCa sector**, and can consistently deliver revenue growth.
Key Responsibilities
- Cultivate and manage relationships with key decision-makers in HORECA establishments, including hotels, restaurants, and catering companies, driving business growth.
- Develop and implement strategic sales plans to achieve and exceed sales targets within the HORECA sector, focusing on market penetration and expansion.
- Identify and pursue new business opportunities by proactively prospecting and generating leads within the HORECA landscape, securing new accounts.
- Conduct product presentations, demonstrations, and tastings tailored to HORECA clients, effectively communicating product value and benefits.
Required Qualifications
- Minimum 2–4 years of proven experience in new customer acquisition within HoReCa – UAE
- Strong background in FMCG sales
- Demonstrated ability to consistently close new accounts
- Valid UAE driving license (mandatory)
- Excellent negotiation, communication, and relationship-building skills
- Self-motivated, field-oriented, and target-driv
- Demonstrates a deep understanding of the HORECA market, including its dynamics, trends, and key players.
What We Offer
- Competitive salary + commission structure.
- Monthly incentives for target overachievement.
- Company vehicle or allowance.
- Medical insurance and annual leave as per UAE labour law.
- Career growth within a fast‑scaling FMCG distribution company.
Ideal Candidate Profile
- A hunter mentality with strong closing ability.
- Deep knowledge of Dubai’s HoReCa ecosystem and purchasing behaviour.
- Strong culinary understanding and ability to speak the chef’s language.
- Highly accountable, organized, and committed to customer success.
Experience
- HoReCa / Food Service: 5 years (Required)
Language
- English (Required)
Location
- Dubai (Required)
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Niru Food Stuff Trading L.L.C
Warehouse Helper
Dubai, UAE
Job Description: Warehouse Helper We are looking for a dependable and hardworking Warehouse Helper to support daily warehouse operations. The role involves handling goods, assisting with loading and unloading activities,
FMCG Merchandiser - Food & Beverage - Dubai, UAE
Dubai, UAE
Job Summary Niru is seeking a high-performing FMCG Food & Beverage Merchandiser to drive excellent in-store execution across assigned outlets in the UAE. The ideal candidate is disciplined, hardworking, and detail-focuse