Head of Marketing

About Noon

Noon Academy

The Role

What You Will Do

• Build the GTM Engine & Team
• Recruit, lead, and mentor a high-performing marketing team capable of rapid execution.
• Own the GTM strategy across product lines, defining clear positioning and channel-market fit for our new school model.
• Sync marketing rhythms with admissions cycles, product launches, and school milestones.

• Drive Growth & Revenue

• Deliver aggressive growth in student enrollments while maintaining a focus on high-LTV (Life Time Value) and brand reputation.
• Lead top-of-funnel efforts to build massive brand awareness, trust, and "hype" in the Saudi market.
• Partner with Product and School teams to unlock growth bottlenecks and move fast on market opportunities.

• Disruptive Storytelling & Brand

• Craft a narrative that reflects Saudi dreams and parent aspirations—making Noon a "badge of pride" for students.
• Lead all creative work, ensuring our messaging resonates deeply with the local culture while feeling fresh and next-gen.
• Turn everyday school moments into shareable, viral brand experiences.

• Strategic Execution & Partnerships

• Manage external agencies, influencers, and event producers with a "scrappy but premium" mindset.
• Execute high-impact events (school launches, expos, parent open houses) that move both hearts and metrics.

What You’ll Bring

• A Success Story: You’ve led bold, high-growth campaigns that moved the needle for a fast-paced brand.
• Cultural Mastery: You have a "Saudi-first" mindset. You speak the language—literally and culturally—and know what resonates with local youth and families.
• Strategic Discipline: You can align creative instincts with hard data and business goals.
• Grit: You are ready to work in a high-stakes, profitable startup environment where speed is a core competency.

Why Work at Noon

• We believe in rewarding the people who build our future.
• This is a high-impact role with a compensation package to match:
• Equity & Ownership: This role includes Shares / ESOP, allowing you to own a piece of the mission and benefit from the value you create.
• Impact at Scale: Lead the marketing heartbeat of a national network and fundamentally reshape education in KSA.
• True Autonomy: The freedom to build your own team and execute "out-of-the-box" strategies from scratch.
• The Vibe: A high-energy team and a sweet office near the Boulevard in Riyadh.
• Noon Academy is the leading edtech platform in the Middle East, with over 14 million students and teachers using our app to learn, teach, and collaborate.
• We have recently raised $41 million in Series B funding to expand our reach and impact in the region and beyond.
• We are on a mission to transform the physical classroom experience by introducing our highly engaging social, group-based learning and AI to make learning fun and improve learning efficacy.
• Our ultimate goal is to provide access to the best teachers to every student even if that teacher is only available virtually.
• We believe we can do this if we blend AI, peer-to-peer learning, and a carefully designed physical space.