Head of Marketing
Skills
About This Role
About Noon
***Radically Changing the Way People Learn!***
**Noon Academy** is the leading edtech platform in the Middle East, with over 12 million students and teachers using our app to learn, teach, and collaborate.
We have recently raised $41 million in Series B funding to expand our reach and impact in the region and beyond.
We are on a mission to transform the physical classroom experience by introducing our highly engaging social, group-based learning and AI to make learning fun and improve learning efficacy.
Our ultimate goal is to provide access to the best teachers to every student even if that teacher is only available virtually.
We believe we can do this if we blend AI, peer-to-peer learning, and a carefully designed physical space.
Hear it directly from our CEO and co-founder: **this**
**Learn more about us:** **here**
***Now: We’re laser-focused on reinventing schools in Saudi Arabia.
We’re accelerating rapidly, well-funded, and profitable.***
Riyadh, KSA \| Full-time \| On-site
*We’ve got a sweet office near the Boulevard, and we’d love to have you in it.*
The Role
We are looking for a **Head of Marketing** to own and amplify Noon’s story—one that students love, parents trust, and communities talk about.
You will be the architect of our growth engine, building a world-class team and a Go-To-Market (GTM) strategy that doesn't just fill seats, but changes the educational landscape of the Kingdom.
This isn't a "behind-the-desk" role.
We want a leader with a real marketing success story under their belt—someone who thinks "out of the box" while remaining deeply rooted in KSA culture and the unique Noon vibe.
1. Build the GTM Engine & Team
- Recruit, lead, and mentor a high-performing marketing team capable of rapid execution.
- Own the GTM strategy across product lines, defining clear positioning and channel-market fit for our new school model.
- Sync marketing rhythms with admissions cycles, product launches, and school milestones.
2. Drive Growth & Revenue
- Deliver aggressive growth in student enrollments while maintaining a focus on high-LTV (Life Time Value) and brand reputation.
- Lead top-of-funnel efforts to build massive brand awareness, trust, and "hype" in the Saudi market.
- Partner with Product and School teams to unlock growth bottlenecks and move fast on market opportunities.
3. Disruptive Storytelling & Brand
- Craft a narrative that reflects Saudi dreams and parent aspirations—making Noon a "badge of pride" for students.
- Lead all creative work, ensuring our messaging resonates deeply with the local culture while feeling fresh and next-gen.
- Turn everyday school moments into shareable, viral brand experiences.
4. Strategic Execution & Partnerships
- Manage external agencies, influencers, and event producers with a "scrappy but premium" mindset.
- Execute high-impact events (school launches, expos, parent open houses) that move both hearts and metrics.
What You’ll Bring
- A Success Story: You’ve led bold, high-growth campaigns that moved the needle for a fast-paced brand.
- Cultural Mastery: You have a "Saudi-first" mindset. You speak the language—literally and culturally—and know what resonates with local youth and families.
- Strategic Discipline: You can align creative instincts with hard data and business goals.
- Grit: You are ready to work in a high-stakes, profitable startup environment where speed is a core competency.
Why Work at Noon
- We believe in rewarding the people who build our future.
- This is a high-impact role with a compensation package to match:
- Equity & Ownership: This role includes Shares / ESOP, allowing you to own a piece of the mission and benefit from the value you create.
- Impact at Scale: Lead the marketing heartbeat of a national network and fundamentally reshape education in KSA.
- True Autonomy: The freedom to build your own team and execute "out-of-the-box" strategies from scratch.
- The Vibe: A high-energy team and a sweet office near the Boulevard in Riyadh.
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