Growth Marketing Manager
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About the Role
Role Description This is a part-time Growth Marketing Manager role based in Dubai, structured as a hybrid position with a mix of on-site and work-from-home days.
Key Skills for This Role
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Role Description
This is a part-time Growth Marketing Manager role based in Dubai, structured as a hybrid position with a mix of on-site and work-from-home days.
The Growth Marketing Manager will design, test, and optimize marketing campaigns across digital channels to drive user acquisition, activation, and retention for Forum Ecole Centrale Casablanca Entreprises.
Responsibilities
include setting growth objectives, defining key metrics, and running data-driven experiments such as A/B tests, funnel optimization, and lifecycle campaigns.
The role involves collaborating with cross-functional teams to align messaging, coordinate campaign timelines, and ensure consistent brand positioning.
The Growth Marketing Manager will also manage marketing automation workflows, monitor performance dashboards, prepare periodic reports, and recommend actions based on insights.
Qualifications
- Proven experience in Growth Marketing, with a track record of designing and executing experiments that drive measurable growth.
- Strong proficiency in Marketing Analytics and Web Analytics, including comfort with metrics, dashboards, and data-driven decision-making.
- Experience with Marketing Automation platforms and CRM tools to build, segment, and optimize customer journeys.
- Solid Project Management skills to plan, prioritize, and deliver multiple campaigns and initiatives on time and within scope.
- Excellent written and verbal communication skills, with the ability to present insights and recommendations clearly to stakeholders.
- Ability to work effectively in a hybrid environment, balancing on-site collaboration in Dubai with remote work.
- Bachelor’s degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience.
- Familiarity with digital advertising platforms (e.g., Google Ads, social media ads) and A/B testing tools is an advantage.
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