Founding Marketer
Role Overview
Tetrix is a startup building an AI-native platform for institutional investors in alternative and private markets.
The platform turns unstructured private-market data into real-time insights through document retrieval, AI-powered data extraction, and portfolio analytics.
The company says it works with leading capital allocators and is backed by institutional and angel investors.
Key Skills for This Role
Full Job Posting
Company and product
Tetrix is a startup building an AI-native platform for institutional investors in alternative and private markets.
The platform turns unstructured private-market data into real-time insights through document retrieval, AI-powered data extraction, and portfolio analytics.
The company says it works with leading capital allocators and is backed by institutional and angel investors.
Role profile
The Founding Marketer will build Tetrix's product marketing foundation and shape how the market sees the company.
The role combines strategic positioning with hands-on writing, content creation, sales enablement, and customer-focused marketing.
The posting emphasizes financial-markets fluency, strong storytelling, resourcefulness, and customer understanding.
Go-to-market and positioning
- Own go-to-market strategy and launch plans for new features and products, aligned with Sales, Product, and Customer Success.
- Define positioning, messaging, and the core value proposition for Tetrix in the institutional investment landscape.
- Create pitch decks, case studies, product sheets, and whitepapers to support sales and win prospective clients.
Research, content, and collaboration
- Conduct competitive analysis and market research, monitor industry trends, and inform the product roadmap.
- Develop user-facing content, product guides, and email campaigns to support customer adoption and engagement.
- Work with product managers and engineers to understand the technical roadmap and communicate its commercial value.
- Create and distribute written and video content and engage with relevant market communities.
Candidate qualifications
- Able to turn complex data into clear value propositions and insights that resonate with the market.
- Fluent in the subject matter of financial markets, institutional investors, general partners, limited partners, private markets, or alternative investments.
- Comfortable with strategic positioning and hands-on copywriting and sales-deck creation.
- Able to understand buyer personas and customer pain points and translate them into marketing materials.
- Creative and resourceful, with an interest in reaching relevant communities and attending conferences.
Benefits and growth
- The company describes mentorship, training, and professional growth opportunities.
- Listed perks include unlimited vacation, healthcare insurance, retirement savings plans, and team activities.
Compensation
- Compensation range listed as $180K–$220K; no pay cadence is specified.
Company culture
Tetrix describes a small startup team with financial-market and technology experience and a culture of trust, ownership, curiosity, and collaboration.
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