Founding GTM Lead
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Key skills for this role
About the Role
About Let’s Gym Let’s Gym is a fitness app helping people find workout partners, join fitness communities, and discover local workout events. We’re building for Dubai and the wider UAE with a strong focus on real-world connection, partnerships, and community-led growth.
Key Skills for This Role
Full Job Posting
About Let’s Gym
Let’s Gym is a fitness app helping people
find workout partners
,
join fitness communities
, and
discover local workout events
.
We’re building for Dubai and the wider UAE with a strong focus on real-world connection, partnerships, and community-led growth.
About The Role
We’re hiring a
Founding Gtm Lead (Uae)
to work directly with the founder and own growth across Dubai and the UAE.
This is
not a traditional marketing role
— it’s a high-ownership role for someone who can operate like a business partner:
open doors, close partnerships, run activations, and build repeatable growth loops
.
For the right person, this role has a clear path to becoming
Co-Founder-Level
.
What You’ll Be Responsible For
- Own UAE growth almost like a business partner, not just an employee
- Shape GTM strategy, positioning, and where we focus first (areas, segments, channels)
- Build and
- close partnerships
- with gyms, studios, trainers, run clubs, padel organizers, wellness brands, and communities
- Use your UAE network to open doors and turn conversations into pilots and recurring collaborations
- Launch local activations and community-led growth initiatives (events, collabs, ambassador/host programs)
- Build systems: pipeline tracking, weekly reporting, playbooks that scale
- Work directly with the founder to test ideas, refine the model, and push growth weekly
Who This Role Is For
- Based in Dubai/UAE
- Strong UAE business ecosystem knowledge and comfort doing deals locally
- Proven experience in
- partnerships / BD / growth
- (and you’ve closed before)
- You already have relationships in fitness/wellness (or can build them fast)
- You’re hands-on: outreach, meetings, follow-ups, and on-the-ground execution
- Comfortable with ambiguity and excited by early-stage startup life
- Not a fit if:
- you’re looking for a content-only or social media manager role.
Compensation
We’re pre-revenue, so this role is
equity-based to start
, with a clear path to
stipend/salary once milestones and/or revenue are hit
.
For the right person, there’s real upside and a path to
Co-Founder-Level
.
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