Forward Deployed Product Manager
Role Overview
Get lenders successfully live on Purelend and ensure the platform delivers value to users.
Translate implementation learning into capabilities that improve the product for every lender.
The role owns customer outcomes and implementation decisions, working closely with lenders and technical teams.
Key Skills for This Role
Full Job Posting
About Purelend
Purelend is an early-stage banking technology company focused initially on mortgage loans, automating manual checks and underwriting work.
Its platform is used by brokers and lenders across Canada.
The role
Get lenders successfully live on Purelend and ensure the platform delivers value to users.
Translate implementation learning into capabilities that improve the product for every lender.
The role owns customer outcomes and implementation decisions, working closely with lenders and technical teams.
What you’ll do
- Learn each lender’s credit policy, underwriting process, origination system, and path to funding; identify platform fit and gaps.
- Turn gaps into scope and acceptance criteria, coordinate with developers, and test results before lender delivery.
- Configure production where appropriate and make implementation decisions that balance customization with platform reuse.
- Agree development scope and timing with engineering; escalate recommendations to the CEO when priorities or commercial commitments conflict.
- Explain product capabilities and workflow fit, demonstrate the platform, support adoption, and assess delivered value.
- Help land deals and pitch new features; the role has no sales quota.
- Deliver implementation milestones and lender validation, identify reusable work, and improve the implementation approach.
Early milestones
- Week one: join lender calls, explain the main steps in an assigned workflow, and identify unanswered questions.
- Week two: draft scope for an implementation task, including measurement and build plans with engineering.
- Weeks three and four: run an agreed implementation milestone with clear responsibilities, dependencies, and acceptance criteria, and document an initial approach.
- Months one and two: deliver an agreed lender work item through validation, identify reusable work, and improve the implementation approach.
What you bring
- Product manager background owning customer problems through discovery, delivery, and adoption, or operator experience in implementation, professional services, or solutions shaping product capabilities.
- Autonomy, product judgment, and ability to move customer work forward amid an undefined process.
- Technical depth and willingness to investigate using GitHub, tickets, configuration files, or API specifications.
- Comfort earning trust with senior customers and operational users and handling difficult conversations.
- Ability to structure complex processes into developer-ready scope with verification criteria.
- Care for product usability and attention to details that improve user experience.
- Use AI tools to prototype, investigate, and accelerate work, while checking their output.
Nice to have
- Mortgage or lending experience, or experience at a lending technology company, is a bonus.
Location
- The position is based in Calgary, Alberta, and is in-office. It reports to the CEO.
Compensation
- Total compensation blends cash and equity and is described as market competitive; no compensation cadence or amount is specified.
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