About This Role
Job Overview
We are looking for a creative and experienced Female Social Media Executive to manage and grow our digital presence for a specialized Derma & Laser clinic. The ideal candidate must have a strong understanding of aesthetic and medical marketing, with the ability to create engaging, educational, and conversion-driven content that builds trust and attracts clients.
Key Responsibilities
- Manage and oversee all social media platforms (Instagram, TikTok, Snapchat)
- Create and execute a monthly content plan tailored to derma, laser, and skincare services
- Develop high-quality content including:
- Before & After cases
- Educational posts (skin care, laser, treatments)
- Reels & trending videos adapted to the clinic field
- Write professional, persuasive captions that reflect trust and expertise
- Handle daily engagement (comments, messages, inquiries) وتحويلها إلى حجوزات
- Coordinate with doctors and specialists to produce accurate and credible content
- Stay updated with trends in aesthetics, skincare, and social media
- Monitor competitors and suggest growth strategies
- Analyze performance and optimize campaigns accordingly
Requirements (IMPORTANT)
- Minimum 1–3 years experience in social media management
- Previous experience in clinics, dermatology, aesthetics, or laser centers is a MUST
- Strong understanding of:
- Skincare treatments
- Laser procedures
- Patient concerns & objections
- Excellent copywriting skills (Arabic & English)
- Ability to create content that builds trust and drives bookings
- Strong sense of aesthetics and visual presentation
- Experience with content creation tools (Canva / basic editing apps)
Preferred Qualifications
- Experience in UAE market (especially clinics & beauty industry)
- Familiar with medical marketing guidelines and sensitivity in before/after content
- Comfortable appearing on camera (plus, not mandatory)
Key Skills
- Medical Content Awareness
- Content Strategy & Planning
- Customer Engagement & Conversion
- Creativity with Professional Tone
- Trend Adaptation (without losing credibility)
What We’re Looking For (Character)
We are not just looking for someone who posts content…
We need someone who understands how patients think, what they fear, and what convinces them to book.
Please Contact: 0555578113
Job Type: Contract
Contract length: 24 months
Pay: AED4,500.00 - AED7,500.00 per month
Work Location: In person
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