Enterprise AMB Lead

Own the ABM strategy and execution for Krisp’s direct enterprise business. Partner with enterprise sales to refine, segment, and prioritize target accounts based on industry, contact center footprint, business needs, and revenue potential.

Research strategic accounts, identify key decision-makers and buying committees, and uncover relevant business initiatives and buying signals.

Develop personalized engagement strategies for high-priority accounts and scalable programs for broader account segments.

Design and execute multichannel ABM campaigns that generate qualified enterprise opportunities and accelerate pipeline.

Orchestrate targeted LinkedIn advertising, personalized email campaigns, account-specific content, executive engagement, webinars, industry events, and other targeted programs.

Work with Product Marketing to translate KrispCX’s technology into compelling business messages for enterprise decision-makers, including contact center operations, customer experience, IT, and executive leadership.

Continuously test messaging, channels, and campaign approaches. Identify successful programs and turn them into repeatable pipeline-generation plays.

Work directly with enterprise Account Executives to build and execute coordinated account engagement plans.

Equip sales with account intelligence, buying committee insights, personalized messaging, relevant customer stories, and tailored content.

Coordinate marketing programs with AE-led prospecting to reach key stakeholders, generate conversations, and create qualified opportunities.

Support active enterprise opportunities with targeted campaigns, executive engagement, and account-specific initiatives that help advance deals.

Establish a regular operating cadence with sales to review target account progress, campaign performance, and next actions.

Own ABM performance measurement, with qualified pipeline generation as the primary success metric.

Track target account engagement, buying committee coverage, qualified meetings, opportunities created, pipeline contribution, and deal progression.

Build clear reporting that connects marketing activities to sales outcomes.

Continuously improve targeting, campaign execution, and marketing investment based on measurable business results.

7+ years in B2B marketing, including significant hands-on experience in enterprise account-based marketing or enterprise demand generation.

Proven track record of generating qualified enterprise pipeline through targeted, multichannel marketing programs.

Experience building or scaling ABM programs from an early stage, ideally in a high-growth B2B SaaS or enterprise technology company.

Demonstrated success working closely with enterprise sales teams on complex, multi-stakeholder sales cycles.

Experience in Contact Center, Customer Experience, CCaaS, enterprise AI, or adjacent enterprise software markets is a strong advantage.

A self-starter who can build an ABM function from the ground up and take full ownership of its results.

Strategic thinker and hands-on executor who is equally comfortable developing account strategies and launching campaigns.

Commercially oriented, with a strong understanding of how enterprise sales works and what it takes to generate pipeline.

Creative, analytical, resourceful, and comfortable experimenting with new approaches.

Collaborative and able to work effectively with a small, fast-growing enterprise sales team.

Results-driven, with a bias for action and a focus on measurable business impact.

All applicants are considered regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. We do not tolerate discrimination or harassment of any kind. All employees and contractors of Krisp treat each other with respect and empathy.