E Commerce Manager
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Key skills for this role
About the Role
Drive global e-commerce strategy, manage online P&L, optimize marketplace presence, and execute digital marketing campaigns while ensuring operational efficiency.
Key Skills for This Role
Full Job Posting
• E-Commerce Strategy & P&L Ownership
- Own and drive the global e-commerce strategy for Notions Group, defining channel priorities, revenue targets, market entry plans, and growth roadmaps by platform and geography.
- Manage the online P&L across all platforms and markets — responsible for revenue, margin, and profitability of the e-commerce channel.
- Develop annual e-commerce revenue plans, promotional calendars, and investment budgets aligned to Notions Group's overall commercial strategy.
- Identify and prioritise new marketplace opportunities — new platforms, new geographies, and new product categories — to expand Notions Group's global digital footprint.
- Report monthly e-commerce performance to senior leadership with clear commercial insights and structured action plans.
- Marketplace Management — Amazon, Noon & Global Platforms
- Own end-to-end management of Notions Group's presence on Amazon UAE, Amazon UK, Amazon EU, Amazon USA, Noon UAE, Noon KSA, and all other active marketplaces.
- Manage product listings — titles, descriptions, bullet points, A+ content, imagery, and Enhanced Brand Content (EBC) — to optimise discoverability, conversion, and digital shelf performance.
- Lead Amazon PPC and Sponsored Ads strategy; manage advertising budgets, optimise ACOS/ROAS, and drive paid visibility across all active Amazon markets.
- Negotiate and manage vendor/seller relationships with platform account managers, securing promotional slots, lightning deals, Prime eligibility, and preferential placement.
- Monitor competitor activity, pricing, and listings on all platforms, proactively adjusting strategy to maintain competitive positioning.
- Ensure catalogue accuracy, brand integrity, and pricing consistency across all marketplaces at all times.
• GCC Quick Commerce & Online Retail
- Manage Notions Group's presence on GCC quick commerce and online grocery platforms — Talabat, Instashop, Carrefour Online, Spinneys Online, Lulu Online, and similar.
- Ensure stock availability, accurate listings, and strong digital shelf share across all quick commerce platforms.
- Execute promotional and seasonal campaigns — Ramadan, Eid, gifting seasons, Valentine's Day — across quick commerce channels to maximise uplift during peak periods.
- Build and maintain relationships with platform category managers, securing visibility and promotional support for Notions Group brands.
• Direct-to-Consumer (D2C) Channel
- Own and grow Notions Group's D2C e-commerce channel — managing the website experience, product catalogue, checkout flow, and customer journey.
- Drive traffic to the D2C channel through SEO, email marketing, social commerce, and digital campaigns in coordination with the Marketing team.
- Optimise conversion rates, average order value (AOV), and repeat purchase rates through A/B testing, UX improvements, and personalisation.
- Manage gifting and corporate order flows — a significant revenue stream for Notions Group's confectionery portfolio during seasonal peaks.
• Digital Marketing & Campaign Execution
- Plan and execute platform-specific digital marketing campaigns — Amazon Sponsored Products/Brands/Display, Google Shopping, Meta, and TikTok commerce integrations.
- Develop promotional strategies for key commercial moments — Ramadan, Eid, National Day, Valentine's Day, Christmas, and global gifting periods.
- Brief and manage creative assets for all e-commerce channels — product photography, lifestyle imagery, A+ content, banners, and video — in coordination with the Marketing team.
- Manage the e-commerce promotional calendar and ensure all campaigns are executed accurately, on time, and within budget.
• E-Commerce Operations & Supply Chain Coordination
- Coordinate with Supply Chain, Logistics, and Warehouse teams to ensure timely and accurate fulfilment for all e-commerce orders across all channels.
- Manage cross-border e-commerce logistics — international shipping, customs documentation, and import/export compliance for GCC, Europe, USA, and Asia-Pacific.
- Maintain optimal stock availability on all platforms; proactively flag stockout risks and coordinate replenishment with Supply Chain.
- Oversee returns management, customer service escalations, and platform-level dispute resolution.
- Ensure all e-commerce operations comply with platform policies, trade regulations, and Notions Group's internal quality and labelling standards.
• Analytics, Reporting & Optimisation
- Build and maintain a comprehensive e-commerce performance dashboard, tracking revenue, sessions, conversion rate, ACOS, ROAS, AOV, and return rate by platform and market.
- Conduct regular analysis of traffic, conversion, and basket data to identify performance gaps and optimisation opportunities.
- Analyse competitor activity, pricing, and marketplace positioning — providing structured competitive intelligence to leadership.
- Deliver monthly and quarterly e-commerce performance reports with clear recommendations for the commercial and marketing leadership team.
• Market Development & Expansion
- Identify and evaluate new e-commerce market opportunities — new platforms, new geographies, and new distribution models.
- Lead market entry execution for new e-commerce channels and territories, from account setup and catalogue onboarding to first-sale milestone.
- Build and maintain relationships with marketplace account managers, logistics partners, and digital commerce service providers globally.
- Stay current with global e-commerce trends, platform algorithm changes, and consumer behaviour shifts, proactively adapting Notions Group's strategy accordingly.
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