Director, Client Strategy (Media Director)
Full Job Posting
This role has an associated annual target bonus component which is paid out based on a number of factors which include Company performance, department performance, and individual performance.
Bonuses are not guaranteed and you must be an active employee in good standing and not on a Performance Improvement Plan to be eligible for the annual bonus.
This role has an associated annual target bonus component which is paid out based on a number of factors which include Company performance, department performance, and individual performance.
Bonuses are not guaranteed and you must be an active employee in good standing and not on a Performance Improvement Plan to be eligible for the annual bonus.
- Serving as the strategic lead and primary business owner across a portfolio of accounts
- Designing and guiding multi-channel strategies across Paid Search, Social, Programmatic, Video, CTV, YouTube, Retail Media, and emerging platforms
- Translating client KPIs, unit economics, and growth goals into structured media investment frameworks and budget allocations
- Leading executive-level client engagements including QBRs, annual planning sessions, and high-stakes strategic presentations
- Identifying same-store growth and expansion opportunities while partnering with Business Development on new opportunities
- Owning account health metrics including retention, revenue growth, profitability, and delivery quality
- Ensuring all deliverables meet strategic standards, align with SOWs, and drive measurable impact
- Partnering closely with Analytics teams to operationalize MTA, MMM, incrementality testing, and advanced measurement frameworks
- Driving structured test-and-learn roadmaps that unlock performance gains and future-ready innovation
- Acting as the connective tissue between media, analytics, creative, and client leadership to ensure seamless, integrated execution
- Leading and mentoring channel team members, fostering accountability, growth, and high performance
- Elevating internal processes, planning rigor, and strategic storytelling standards across the organization
- Staying ahead of industry trends, emerging platforms, and technology shifts to proactively guide client evolution
- 7+ years of experience in media, marketing strategy, or integrated client leadership
- Proven experience leading complex, multi-channel accounts with full-funnel strategy ownership
- Strong financial acumen, including budget forecasting, revenue management, and profitability oversight
- Demonstrated ability to lead executive-level client conversations and influence senior stakeholders
- Deep understanding of measurement frameworks including attribution models, incrementality testing, and media mix modeling
- Experience translating business objectives into integrated media, creative, and data strategies
- Exceptional communication skills with the ability to simplify complexity into clear, actionable narratives
- Strong organizational leadership skills with experience balancing strategic vision and operational execution
- Bachelor’s degree in Marketing, Communications, Business, or equivalent experience
- Experience working within an agency environment supporting enterprise or high-growth brands
- Exposure to brand, retail, or streaming/entertainment clients
- Familiarity with advanced analytics tools and dashboard platforms
- Experience supporting new business pitches and commercial strategy
About Wpromote
Wpromote is a full-funnel digital marketing agency serving brands through media, creative, data, strategy, and marketing technology.
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