Digital Marketing Specialist
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Key skills for this role
About the Role
Fliixa Media Agency is a UAE-based creative agency specializing in crafting memorable brand experiences through strategic storytelling. The team combines passion, creativity, and innovation to transform client visions into compelling narratives that resonate with diverse audiences.
Key Skills for This Role
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Company Description
Fliixa Media Agency is a UAE-based creative agency specializing in crafting memorable brand experiences through strategic storytelling.
The team combines passion, creativity, and innovation to transform client visions into compelling narratives that resonate with diverse audiences.
Services span digital advertising, content creation, social media management, events, podcasts, and branding, all designed to captivate and engage.
Guided by the slogan “Your Story Through Our Lens,” Fliixa Media blends artistry and authenticity to build impactful, enduring brand experiences.
The agency focuses on elevating brands with work that inspires, empowers, and leaves a lasting impression.
Role Description
The Digital Marketing Specialist is a full-time, on-site role based in Abu Dhabi.
This role is responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels, including social media, search, email, and display.
The specialist will manage daily social media activities, create and schedule content, monitor engagement, and respond to audience interactions in alignment with client brand guidelines.
They will track and analyze performance using web analytics tools, prepare regular reports, and make data-driven recommendations to improve campaign outcomes.
The role also involves collaborating with creative and account teams to develop integrated marketing strategies, staying current with digital trends, and supporting new campaign concepts and pitches.
Qualifications
- Strong skills in Digital Marketing and Online Marketing, with experience planning and executing multi-channel campaigns.
- Proficiency in Social Media Marketing, including content scheduling, community management, and platform-specific best practices.
- Ability to use Web Analytics tools (e.g., Google Analytics, social media insights) to interpret data and optimize performance.
- Excellent Communication skills, with clear, concise, and culturally aware written and verbal abilities.
- Experience in campaign reporting, KPI tracking, and making data-driven recommendations.
- Familiarity with paid advertising platforms (e.g., Meta Ads Manager, Google Ads) is highly desirable.
- Basic knowledge of content creation workflows and collaboration with creative teams (design, copy, video).
- Ability to work on-site in Abu Dhabi, manage multiple projects, and meet deadlines in a fast-paced agency environment.
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