Digital Marketing & E-Commerce Executive
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Key skills for this role
About the Role
About Scent Arts Scent Arts is a leading scent marketing and fragrance solutions company based in Dubai, specializing in luxury ambient scenting, signature scent creation, home fragrance products, and scenting experiences for hospitality, retail, residential, and commercial environments.
Key Skills for This Role
Full Job Posting
About Scent Arts
Scent Arts is a leading scent marketing and fragrance solutions company based in Dubai, specializing in luxury ambient scenting, signature scent creation, home fragrance products, and scenting experiences for hospitality, retail, residential, and commercial environments.
We are seeking a highly creative and commercially minded Digital Brand & E-Commerce Executive to manage our digital presence, content execution, website operations, and e-commerce growth initiatives.
This is a hands-on role for someone who can combine creativity, marketing, design, content creation, and Shopify management under one position.
Brand & Social Media
- Manage and execute content across Instagram, Facebook, TikTok, LinkedIn, Pinterest, and other relevant platforms.
- Develop monthly content calendars aligned with business objectives.
- Plan, create, and publish social media posts, stories, reels, and campaigns.
- Monitor engagement and community interactions.
- Identify trends and propose creative content ideas.
Content Creation & Video Editing
- Create engaging visual content including graphics, carousels, reels, and short-form videos.
- Edit videos using professional editing software.
- Coordinate product photography and content shoots.
- Maintain brand consistency across all digital channels.
Website & E-Commerce Management
- Manage and maintain Shopify website content.
- Create and update product listings, collections, landing pages, and promotional campaigns.
- Optimize product pages for conversion and user experience.
- Ensure website content remains accurate, updated, and aligned with brand standards.
SEO & Organic Growth
- Implement on-page SEO best practices.
- Optimize product descriptions, collection pages, blogs, and metadata.
- Conduct keyword research and identify content opportunities.
- Support organic traffic growth initiatives.
Email Marketing & Customer Retention
- Manage email campaigns through Klaviyo or similar platforms.
- Create newsletters, product launches, and automated customer journeys.
- Support subscription and retention marketing initiatives.
Campaign Coordination
- Collaborate with Meta Ads and Google Ads partners/agencies.
- Prepare creative assets and landing pages for campaigns.
- Assist in campaign planning, promotions, seasonal launches, and product releases.
Analytics & Reporting
- Monitor website, social media, and campaign performance.
- Prepare monthly performance reports.
- Provide recommendations to improve engagement, traffic, and conversions.
Essential
- 3–5 years of experience in digital marketing, e-commerce, social media, or brand management.
- Strong Shopify experience.
- Strong graphic design capabilities.
- Experience creating and editing social media content and reels.
- Excellent understanding of social media platforms and content trends.
- Experience with Canva and Adobe Creative Suite.
- Understanding of SEO fundamentals.
- Experience with email marketing platforms such as Klaviyo.
- Strong written and verbal English communication skills.
- Ability to manage multiple projects simultaneously.
Preferred
- Experience with luxury, fragrance, beauty, hospitality, lifestyle, home décor, or premium consumer brands.
- Photography and videography skills.
- Experience working with influencers and content creators.
- Knowledge of Google Analytics (GA4), Meta Business Manager, and Search Console.
- Experience using AI tools for content creation and workflow enhancement.
Required
- Shopify
- Canva
- Adobe Photoshop
- CapCut
Preferred
- Adobe Illustrator
• Adobe Premiere Pro
- Klaviyo
• Google Search Console
- Figma
What We Are Looking For
We are looking for a proactive, detail-oriented, creative professional who can take ownership of our digital presence and help build Scent Arts into a leading fragrance and lifestyle brand across the UAE, GCC, and international markets.
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