Digital Marketing & Communications Coordinator

About the Role

Social Media Management

• Plan, create, schedule, and publish content across all CAPP Events & Training social media platforms (Instagram, LinkedIn, Facebook, and others as required)
• Develop platform-specific content strategies aligned with campaign objectives and audience engagement goals
• Monitor performance metrics, analyse engagement data, and produce regular reporting with actionable recommendations
• Engage with the online community, respond to enquiries, and manage CAPP Events & Training's social presence professionally
• Stay current with platform algorithm changes, emerging formats (Reels, Stories, short-form video), and industry best practices

Visual Design & Content Creation

• Design promotional graphics, social media visuals, banners, and digital assets in line with CAPP Events & Training brand standards
• Produce visual content for campaigns, events, and course promotions across digital channels
• Maintain a consistent visual identity across all materials and platforms
• Edit and retouch images and video for publication-ready output

Photography & On-Site Content

• Capture high-quality photography and video at CAPP Events & Training events, courses, and conferences
• Edit, select, and publish event imagery promptly across relevant channels
• Build and maintain an organised digital asset library

Email & Campaign Marketing

• Build and manage HTML email campaigns and newsletters
• Write, edit, and proofread promotional copy that reflects CAPP Events & Training's professional tone and house style
• Coordinate multi-channel campaigns from concept through to delivery and reporting

Website & Content Management

• Manage, update, and maintain content across CAPP Events & Training's company website
• Ensure all web content is accurate, current, on-brand, and aligned with active campaigns and programmes
• Upload and format event listings, course details, registration pages, and promotional content
• Coordinate with internal teams to keep all digital touchpoints consistent and up to date

Coordination & Project Management

• Manage multiple concurrent projects, deadlines, and stakeholder requirements simultaneously
• Liaise with internal colleagues, external partners, and sponsors to deliver materials on schedule
• Support webinar and event communications, including registration pages and promotional assets

Administrative Support

• Provide general administrative support to the marketing function as required
• Maintain organised records, asset libraries, and campaign documentation
• Assist with coordination, scheduling, and reporting across multiple projects and stakeholders

Required Qualifications & Experience

• Bachelor's degree in Marketing, Communications, Design, or a related field
• Minimum 5 years of proven experience in a digital marketing, social media, or communications role
• **Advanced, hands-on proficiency in Adobe Creative Suite — Illustrator, Photoshop, and InDesign — is essential and a mandatory requirement for this role**
• Demonstrable portfolio of social media campaigns, visual design work, and content creation
• Experience with email marketing platforms (iContact, Mailchimp, or similar)
• Experience managing website content (CMS platforms)
• Proficiency in social media management and scheduling tools
• Photography and basic video editing skills, with own equipment considered an advantage
• Familiarity with social media analytics and reporting tools

Key Skills & Attributes

• Exceptional attention to detail and a commitment to high-quality output
• Proven ability to work under pressure and meet tight deadlines without compromising standards
• Strong organisational and time-management skills, with the ability to handle multiple projects concurrently
• Excellent written and verbal English communication skills
• Up-to-date knowledge of current digital marketing trends, platforms, and tools
• A proactive, self-motivated approach and the ability to work both independently and as part of a team
• Creative thinking balanced with brand discipline and consistency
• A great workaholic attitude and sense of humour
• Not a 9-to-5 mentality; a committed, flexible approach to getting the job done
• Eager to learn, develop, and grow within the company over the long term

Desirable

• Experience within the medical, dental, healthcare, or professional education sector
• Previous experience working within an events or events management company is a strong advantage
• Knowledge of additional languages
• Experience working with sponsors and brand partners
• Understanding of paid social media advertising and campaign management

Working Hours

• This is a full-time, on-site position based in Dubai, UAE
• The role operates on a 6-day working week
• Pay: AED5,000.00 - AED8,000.00 per month