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Digital Creative Performance Analyst

Trove Brands
Lehi, USA
Junior · 1–3 years experience
Onsite
Discovered 1 weeks ago
excel

Full Job Posting

Key Responsibilities:

  • Analyze paid advertising and email marketing creative across product launches, seasonal campaigns, and evergreen initiatives.
  • Evaluate key performance metrics, including click-through rates, conversion rates, cost per acquisition, and return on ad spend.
  • Identify trends in messaging, visuals, formats, and calls to action to understand what resonates with consumers and inform future creative.
  • Translate performance data into actionable recommendations for new creative concepts and improvements.
  • Support the planning and evaluation of A/B tests to identify opportunities for creative optimization.
  • Track testing results and creative recommendations to measure impact and inform future decisions.
  • Prepare monthly creative performance reports highlighting key trends, findings, and opportunities.
  • Maintain organized records of creative testing results, insights, and best practices.
  • Help develop consistent reporting templates and documentation to support ongoing creative analysis.
  • Partner with Digital, Creative, and Brand teams to share insights and provide data-backed creative feedback.
  • Participate in campaign planning to help apply previous learnings to upcoming initiatives.

Required Qualifications:

  • Bachelor's degree in Marketing, Business, Analytics, Communications, or a related field, or equivalent relevant experience.
  • 1–3 years of relevant work or internship experience in digital marketing, marketing analytics, advertising, or a related field. Recent graduates with meaningful internship experience are encouraged to apply.
  • Experience analyzing digital marketing data and reporting on campaign performance.
  • Proficiency in Excel or Google Sheets, including formulas, data organization, and reporting.
  • Foundational understanding of digital marketing metrics and A/B testing.
  • Strong analytical, organizational, and communication skills with excellent attention to detail.
  • A curious, collaborative mindset with an interest in creative strategy and a willingness to learn.

Preferred Qualifications:

  • Familiarity with Meta Ads Manager, TikTok Ads Manager, Klaviyo, or Google Analytics 4.
  • Experience with e-commerce, direct-to-consumer, or consumer packaged goods brands.
  • Experience with pivot tables, dashboards, or other reporting tools.
  • Exposure to creative testing, paid media, email marketing, or campaign optimization.
  • Our culture is passionate, entrepreneurial, and energetic. We value innovation through collaboration. And while we work smart and hard, we also connect and celebrate with equal gusto. We host team-building activities, athletic events, and seasonal celebrations to foster community and reward accomplishments. Bottom line? You’ll love it here.
  • Among the many benefits our team members enjoy are:
  • Comprehensive medical, dental, and vision care
  • 401k package with employer matching
  • Paid Time Off
  • Maternity/Paternity leave
  • Full indoor basketball/volleyball court
  • Fully equipped fitness center (cardio, weights, functional fitness area, lockers and showers, etc.)
  • Yoga studio
  • Meditation/Nap room
  • And much more!
  • Trove Brands is an equal opportunity employer.
  • Phone calls regarding this position are not accepted.
  • This is a fully in-office position at our HQ in Lehi, Utah.

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