CRM Associate - Level Shoes
Skills
About This Role
Overview
INSPIRE \| EXHILARATE \| DELIGHT
For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East.
In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories.
Every step at Chalhoub Group is taken to build a future where luxury dreams become reality — bridging cultures and crafting memorable experiences for our consumers.
Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail.
It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps.
Driving this innovation journey is The Greenhouse — the Group’s innovation hub, incubator, and accelerator for startups and emerging businesses, regionally and globally.
Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future-proofing.
Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM.
Their collective efforts have earned the Group the Great Place to Work® certification in several markets.
Sustainability is at the core of the Group’s strategy, guided by a clear commitment to people, partners, and the planet.
Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women’s Empowerment Principles, and to have pledged to reach Net Zero by 2040.
What You'll Be Doing
Working as a
Associate – Customer Analytics
- , you will support the Customer Analytics and CRM teams in analyzing customer data and generating insights to improve engagement, retention, and lifetime value across GCC and USA markets.
- The role focuses on assisting with campaign analysis, customer segmentation, reporting, and supporting personalized communications across email, app, SMS, and other channels.
- You will work with different customer data sources to help understand customer behavior, measure campaign performance, and contribute insights that improve the overall customer experience and support business growth
- Work with large, diverse data sets including transactional data, app usage, web behavior, eCommerce data, retail data, and qualitative inputs across GCC & USA markets.
- Execute CRM campaigns across email, SMS, app push, clienteling and WhatsApp to achieve KPIs.
- Maintain automated customer journeys, lifecycle flows, and trigger-based communications.
- Partner with, trade, content, creative, and digital marketing teams to ensure campaigns align with brand tone and objectives.
- Leverage customer data to create targeted segments based on behavior, demographics, and purchase patterns.
- Execute of cross-functional personalization strategies that improve engagement, conversion, and retention.
- Support loyalty program activities (e.g., MUSE) by integrating segmentation, tailored offers to acquire and retain clients via group initiatives.
- Monitor campaign KPIs (engagements, conversion, revenue uplift, unsubscribe rates).
- Prepare weekly and monthly reports on CRM performance for stakeholders.
- Work closely with analytics, digital marketing, and trade teams to align CRM with broader growth goals.
- Support testing strategies (A/B and multivariate tests) to optimize campaign performance.
- Upskill wider team on all customer analytics matters.
What You’ll Need To Succeed
- Strong analytical and problem-solving skills
- Advanced customer segmentation, behavioral analysis, and predictive modeling
- Experience with customer experience (CX), user experience (UX), and media performance analytics
- Data querying skills via SQL, GBQ, python
- Ability to work collaboratively in agile, cross-functional environments
- High attention to detail with speed, accuracy, and adaptability
- Understanding of customer behavior patterns, especially within the GCC region
- Strong commitment to data integrity, governance, and ethical use of analytic
What We Can Offer You
With us, you will turn your aspirations into reality.
We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility.
Our Group offers diverse career paths for those who are extraordinary, every day.
We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.
We Invite All Applicants to Apply
It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers.
At Chalhoub Group, we are committed to inclusion and diversity.
We welcome all applicants to apply and be part of our exciting future.
We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.
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