Content Writer
Role Overview
As a Content Writer at INPUT Global, you'll play a key role in shaping how our clients communicate their stories to the world.
This is a client-facing role that goes beyond traditional content writing.
You'll work directly with clients to understand their businesses, objectives, positioning, and target audiences, translating these insights into compelling content pillars, key messages, and strategic narratives.
You'll collaborate closely with our PR and content teams to develop high-quality editorial content that supports clients' broader communications strategies.
We're looking for someone who is not only an excellent writer but also a curious, proactive thinker who can ask the right questions, identify strong story angles, and confidently contribute to client discussions.
Full Job Posting
Key Responsibilities
- Content Writing & Editorial Development
- Write high-quality thought leadership articles, press releases, opinion pieces, executive commentary, contributed articles, and other PR-related content.
- Translate complex B2B technology topics into clear, engaging, and compelling narratives.
- Develop content tailored to different audiences, publications, and communications objectives.
- Edit and refine content to ensure accuracy, consistency, and alignment with client messaging.
- Adapt tone of voice and writing style across different clients, executives, and industries.
- Content Pillars & Strategic Narratives
- Develop a deep understanding of each client's business, products, industry, competitive landscape, and communications objectives.
- Identify and develop compelling content pillars, messaging frameworks, and overarching narratives that support client positioning.
- Proactively identify relevant industry trends, news hooks, and thought leadership opportunities.
- Collaborate with PR teams to align content with broader communications campaigns and media strategies.
- Contribute creative ideas and fresh perspectives to strengthen clients' positioning in their respective industries.
- Client Communication & Collaboration
- Participate actively in client meetings, discovery calls, and content briefings.
- Ask insightful questions to understand client priorities, technical concepts, and business objectives.
- Build strong working relationships with clients and internal stakeholders.
- Confidently discuss content ideas, messaging approaches, and editorial recommendations with clients.
- Work closely with PR managers and other internal teams to ensure content meets strategic objectives and client expectations.
- Manage feedback and revisions professionally while maintaining editorial quality.
- Research & Project Management
- Conduct in-depth research into B2B technology markets, industry developments, and client-specific topics.
- Manage multiple client accounts and writing assignments simultaneously.
- Deliver high-quality content within agreed timelines.
- Maintain strong attention to detail, accuracy, and editorial standards.
Requirements
- 3+ years of professional experience in content writing, journalism, PR, or communications, preferably within B2B technology.
- Proven experience writing content for B2B technology companies.
- Exceptional English writing, editing, and storytelling skills.
- Experience developing thought leadership articles, press releases, executive commentary, and other editorial content.
- Ability to understand complex technical subjects and translate them into accessible, compelling narratives.
- Strong understanding of brand positioning, messaging, and audience-specific communications.
- Experience working directly with clients or external stakeholders.
- Excellent communication and interpersonal skills, with the confidence to participate in client discussions.
- Strong research, critical thinking, and problem-solving abilities.
- Proactive, organized, and comfortable managing multiple projects in a fast-paced agency environment.
- Ability to work independently while collaborating effectively with an international team.
Nice to Have
- Previous experience in content strategy, including developing content pillars, messaging frameworks, or editorial strategies.
- Strong presentation skills, with the ability to confidently communicate ideas and recommendations to clients.
- A naturally client-facing personality- personable, articulate, confident, and comfortable building relationships with senior stakeholders.
- Experience ghostwriting for founders, executives, or industry leaders.
- Background in technology journalism or editorial publishing.
- Experience across AI, fintech, cybersecurity, blockchain, or enterprise technology.
- Previous experience working within a PR or communications agency.
About INPUT Global
Private global communications agency serving fintech, Web3, and AI companies with PR, influencer marketing, events, and founder branding.
Visit company websiteJobs and hiring trendsApply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer