Content Marketing Manager

🚀 Your Mission:

🎯 What You Will Do:

• Help shape the content strategy and own its execution: from planning and briefing to writing, editing, and publishing, without needing hand-holding
• Grow the Aftershoot blog into the go-to resource for photographers, built to rank in search and show up in AI answers
• Create long-form, conversion-focused content that drives signups and trials, including MOFU/BOFU blogs, comparison and alternative pages, ebooks, guides, templates, and gated assets
• Run the SEO and AEO process for content: keyword and intent research, detailed briefs, internal linking, and regular refreshes of existing pages
• Own distribution and repurposing for everything we publish, so each piece reaches photographers across newsletter, social, and partner channels
• Manage freelancers and agencies, and be the final quality check on everything that goes live
• Interview photographers, product teams, and internal experts so the content carries real insight instead of rewriting what already ranks
• Track performance (traffic, rankings, conversions, trials, and pipeline contribution), report on it regularly, and turn what you learn into action
• Work with design, product, SEO, and lifecycle teams to keep messaging and brand voice consistent

💪 What We're Looking For:

What happens after you apply?

You will work with:

Qualifications

• 4–5 years of content marketing experience, ideally at a SaaS company (B2B or B2SMB)
• A portfolio that includes long-form and conversion-focused work: ebooks or gated content, MOFU/BOFU blogs, comparison pages
• Strong hands-on SEO skills: you've written briefs, grown organic traffic and MQLs, and can show results
• Experience distributing and repurposing content across channels (not only creating it)
• A sharp editorial eye: you can take a freelancer's draft and make it publishable, and you understand the difference between "fine" and "good"
• A track record of owning projects end-to-end with minimal supervision
• Comfort with analytics and SEO tools (GA4, Search Console, PostHog, Ahrefs or Semrush, or similar)
• What happens after you apply?
• Step 1: If your profile aligns with our vibe and requirements for the role, our people team will reach out to you for a brief phone call.
• Step 2: If everything aligns, your next chat will be with one of your future team members to better understand the role and your experience.
• Step 3: You will then be given a task - this helps us evaluate your thought process and help you showcase your expertise.
• Step 4: If everything goes well, you will meet the leadership for a quick bar-raiser round.
• Step 5: If you do manage to clear all rounds, this is the point we make an offer, shake hands, and welcome you to the team.
• Captain: Vrushti
• Team Members: Sriyanka, Vasundhara and the rest of the Aftershoot team.

Preferred Qualifications

• Familiarity with photography or creator tools is a plus